Hear from leading technical experts in the airline passenger experience industry as well as external industry specialists at the APEX TC Meetings. Evaluate new technologies and create industry wide quality and compatibility standards. Join us!
22-23 May 2012
Technicolor
2233 North Ontario Street
Burbank, California 91504 USA
REGISTRATION
The TC Meeting is FREE for APEX member airlines and vendors. Non-members may attend for $300*
Online registration is now closed. Onsite registration will be available. Space is limited!
PRESS, you may register onsite as well.
AGENDA*
Subject to change.
Day #1 – Tuesday, 22 May
08:00 – 09:00 Registration and Coffee
09:00 – 09:15 WELCOME & INTRODUCTION
Technology Committee Leadership:
Ian Walberg – Chief Executive Officer, Airborne Interactive Ltd.
Michael Childers – Chief Consultant, Content and Media Strategy, Lufthansa Systems
David Coiley – Aeronautical Business Director, Inmarsat Ltd.
John Craig – Chief Engineer, Cabin & Network Systems, Boeing Commercial Airplanes
Victor Hernandez – Executive Vice President, Technical Operations, IFE Services
Leigh Mantle – Chief Operating Officer, Inflight Productions
Erik Miller – Manager, IFE Systems Engineering, American Airlines
Jonathan Norris - Executive Director - APEX Media Platform, Ink
Bryan Rusenko – Vice President, Strategy & Technology, IFE, Technicolor
Rich Salter – Chief Technical Officer, Lumexis Corporation
Regina Stewart – Lead Engineer, IFE and Cabin Systems Engineering, American Airlines
09:15 – 09:45 KEYNOTE ADDRESS
Vince Pizzica – Head of Corporate Partnerships and Ventures, Technicolor
09:45 – 11:15 CONTENT IS STILL KING ... ‘THE SEQUEL’
Led by: Jonathan Norris– Executive Director - APEX Media Platform, Ink
Peter Nissen – President, Gotham Studios / GeoRadio
Tyler Sterkel – Co-Founder and CEO, MondoWindow
Dan Harris – Managing Director, FlightBet (IOM) Limited
Ben Jarman – Project Coordinator, Royal Geographical Society
The consensus coming from the panel discussion during the last TC meeting was that content does is indeed still King. But what content? Content and passenger’s viewing habits are changing and evolving as they’re tempted by the ever-increasing array of available media. How will passenger’s ‘consume’ their content: second-screening? ... binge TV viewing? What will Geo-Entertainment and Social Gaming bring to your passengers?
11:15 – 11:25 MOVIE TRAILERS
11:25 - 11:45 BREAK & DEMOS
11:45 – 12:15 TELE-CINE ARTIFACTS IN MPEG MOVIES
Andy Beer – Vice President - Technology, Inflight Productions
In the IFE compression ‘battle’ video compression codecs (including MPEG) are renowned for leaving behind block and mosquito artifacts – a penalty for reducing the bandwidth requirement for streaming movies – especially those with fast movements, scene changes and a lot of motion. How does the tele-cine process affect quality? What can be done to tackle the artifacts?
12:15 – 13:15 LUNCH
13:15 – 14:00 CONTENT SECURITY
Eric Diehl - VP, Security & Content Protection Labs, Technicolor
This presentation focuses on content security. It introduces four types of security measure used to secure content (control, protect, trace, and scout). Then, it roughly describes the main threats found in the IFE context. It presents a set of technologies (encryption, domain key management, watermarking) that may mitigate the threats.
14:00 – 14:30 AUDIO SPECIFICATIONS
Andy Beer – Vice President - Technology, Inflight Productions
Rich Salter - Chief Technical Officer, Lumexis Corporation
Hear an update on the RTCA Special Committee (SC) 226 Audio Systems and Equipment. Session will also cover perceptual masking, networking, DSP and encoding techniques.
14:30 – 14:40 MOVIE TRAILERS
14:40 - 15:00 BREAK & DEMOS
15:00 – 17:00 ADOPTION OF HD VIDEO SPECS TO WAEA 0403
Led by: Michael Childers – Chief Consultant, Content and Media Strategy, Lufthansa Systems; DCMWG Chair
Pierre Schuberth – Sr. Manager, Systems Engineering, Thales; Co-Chair
Bryan Rusenko – Vice President, Strategy & Technology, IFE, Technicolor; Co-Chair
After more than a year of teleconferences and meetings, the High Definition Working Group (HDWG) has proposed revisions to the APEX 0403 digital delivery specification that encompass encoding parameters for HD. The spec is available for public review and will be voted on at this meeting.
To view the draft spec, click here.
NETWORKING RECEPTION
Appetizers and cocktails will be served. Thank you to our sponsor Panasonic Avionics Corporation!
Day #2 – Wednesday, 23 May
08:00 – 09:00 Registration and Coffee
09:00 – 09:45 KEYNOTE ADDRESS – IMS RAVE
The IMS Company
Installation and certification experiences for a new seat back system.
09:45 – 10:45 CONNECTIVITY: HOW DO SATELLITE SYSTEMS REALLY WORK?
Led by: David Coiley – Aeronautical Business Director, Inmarsat Ltd.
Peter Lemme – President, Mobile Prime Time
TBD Boeing Satellites
Update on connectivity progress on airlines and refresh on what the suppliers are up to. How are OEMs handling connectivity and what that means to airlines.
10:45 – 10:55 MOVIE TRAILERS
10:55 - 11:15 BREAK & DEMOS
11:15 – 12:15 WIRELESS CERTIFICATION ONBOARD
John Courtright – Director, Structural Integrity Engineer (SIE)
Stephan Schulte – Product Manager IFE / PTC, Lufthansa Technik
Anthony Pilcher - Engineering Manager, Armstrong Aerospace
From Concept to Completion: What Are the Challenges With Integrating and Certifying Wireless IFE Systems?
12:15 – 13:15 LUNCH
13:15 – 15:00 PAYMENT TECHNOLOGIES
Led by: Rich Salter – Chief Technical Officer, Lumexis Corporation
Marlo McGriff, Google Wallet
Jeff Mullen – CEO, Dynamics Inc.
Mark Reed – Head of Design, Inflight Peripherals
Heather Stone – Vice President National Sales, CSI Corporate Card
Dan Thompson – Director of Marketing and Communication, GuestLogix
What new payment technologies are being introduced across the passenger experience? From airport kiosks to onboard point-of-sale devices and payment software apps loaded onto passenger’s own devices there are significant changes ongoing in the market. How does the application of new technologies, blacklisting and re-processing improve the airline bottom line and boost those all important ancillary revenues.
15:00 – 15:10 MOVIE TRAILERS
15:10 - 15:30 BREAK & DEMOS
15:30 – 16:45 WIRELESS IFE & PORTABLE SYSTEMS
Led by: Mary Kirby – Editor in Chief, APEX Media Platform
David Brown – Joint Managing Director, Bluebox Avionics Ltd.
Michael Childers – Chief Consultant, Content and Media Strategy, Lufthansa Systems
John Guidon – Chief Technical Officer and Co-Founder, Row 44
Julie Lichty – Manager of Media Services, Thales Avionics Inc.
Mark Richman – Product Line Manager, Global Communications Services, Panasonic Avionics Corporation
Mary Rogozinski – Manager Content Partnerships, Gogo
Rich Salter – Chief Technical Officer, Lumexis Corporation
Dave Sampson – CEO, Mezzo
Duc Huy Tran – Cabin Systems Marketing Director, Rockwell Collins
Portable IFE systems (re-purposed, purpose-built and consumer products) are currently in vogue with many airlines trialling or installing systems in their fleets. In parallel some airlines have been introducing wireless streaming of content to airline supplied and/or passenger PEDs. What has the reaction been from the market? Are these systems delivering the expected performance? Have wireless system/service suppliers demonstrated to the studios that they have the required output protection to gain early-window release movies for streaming to both airline and passenger devices?
16:45 – 17:00 DRAWING FOR DOOR PRIZES
You must be present to win! To donate door prizes, please contact Lauren Beneri at lbeneri@kellencompany.com.
HOTEL INFORMATION
Los Angeles Marriott Burbank Airport
2500 Hollywood Way
Burbank, California 91505
The hotel is within walking distance to Technicolor.
Room rate: $151 + tax; includes guest room Internet access
Reservations: +1-818-843-6000
Reference Code: APEX Group
Hotel Guest parking rate: $7
*Approved non-members may attend this event at the listed premium rate. The registration fee ($300) will be credited against first-year dues should your company apply to join APEX within 60 days of the event. Non-member company representatives may only attend one APEX event annually at a non-member rate. Admittance is subject to approval.
Thank you to our host:
Thank you to our sponsors:
Click HERE for information on past TC Meetings.