Comfort & Ambience

Bombardier Debuts New Atmosphère Cabin at Farnborough

APEX Insight: Bombardier Commercial Aircraft has unveiled the CRJ Series Atmosphère cabin, which has been designed to deliver a higher level of passenger comfort, convenience and accessibility, while ensuring airlines have maximum branding opportunities. Debuted at the 2018 Farnborough International… Read more

Scoot focuses on customer experience with Qualtrics

Scoot Focuses on Customer Experience with Qualtrics

APEX Insight: Singapore-based low-cost carrier (LCC) Scoot has partnered with experience management company Qualtrics to improve the customer experience (CX) through the elimination of existing pain points during the air travel journey. Under a new three-year partnership, Qualtrics will collect… Read more

Tangerine on the Process Behind the Gulf Air Rebrand

APEX Insight: On Friday, Gulf Air’s first aircraft donning a redesigned livery and new cabin interior, a Boeing Dreamliner 787, will enter into service on the carrier’s double-daily London Heathrow route, before being completely rolled out across the airline’s fleet…. Read more