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October 28, 2016



Today's Top Stories



Industry News | Comfort & Ambience | Entertainment & Connectivity | Catering & Services


Epic Coverage: GEE and Intelsat Expand Agreement for Next-Gen Connectivity

Intelsat and Global Eagle Entertainment (GEE) have announced an expanded agreement to deliver in-flight connectivity across five continents. The new global service will use C- and Ku-band frequencies on eight Intelsat satellites in addition to next-generation infrastructure, including two EpicNG satellites, Intelsat 33e and Intelsat 35e. “Our business model is based on helping our customers deliver an at-home experience to millions of people moving around the planet,” says Abel Avellan, GEE’s president and chief strategy officer. “The performance, scalability and global reach of Intelsat’s solutions will nicely complement our extensive global ecosystem of satellite networks.”

Get Connected | Related Thales and SES Partner to Provide Broadband Over the Americas – APEX Media



Gogo Vision Adds Multilingual In-Flight Entertainment to Business Aviation Arm

To better serve its international customer base, Gogo Business Aviation is expanding its wireless in-flight entertainment service, Gogo Vision, by offering movies and TV shows in seven languages including Arabic, English, French, German, Italian, Russian and Spanish. Through this initiative, Gogo aims to provide the largest spectrum of worldwide content for in-flight entertainment by 2017. "Our customers … told us they wanted more language options," said Sergio Aguirre, Gogo Business Aviation's senior vice-president and general manager. "The options and capabilities we deliver with Gogo Vision continue to expand.”

Gogo | Related US DOT ACCESS Committee Closed Captioning Resolution Delayed – APEX Media



Qantas Changes Its Kangaroo: Aussie Flag Carrier Unveils New Livery and Dreamliner Cabins

Qantas has unveiled its latest livery and brand image. This rebranding marks the fifth time the Australian carrier has tweaked its iconic red and white kangaroo tail design since it debuted in 1944. “The Qantas logo is one of the most recognizable in the world,” says the logo’s designer Marc Newsom. “This redesign aims to retain the fundamental essence of the flying kangaroo but also move the brand forward.” Qantas also revealed the cabins it will feature in its upcoming Boeing 787-9 aircraft, scheduled for delivery in 2017. Its business class will be equipped with the next-generation of Qantas’ fully-flat Business Suite, while new economy seats will offer an extra inch of pitch.

Business Traveller | Related Delta's Zac Posen uniforms unveiled – CNBC



Uber to Launch Fleet of Flying Cars in 10 Years

Uber predicts that in 10 years, it will launch a fleet of electric aircraft that will carry passengers over traffic congestion. The company released a white paper today, outlining its vision for Elevate: Imagine, a network of fixed-wing tilt-rotor vehicles that take off and land vertically from helipads and fly at 150 mph for the price of an UberX. Wired magazine believes the concept and timeline are plausible since lightweight, composite materials in commercial aviation already exist, thanks to Airbus and Boeing. “We’re just turning the corner now to make that possible,” says Jeff Holden, Uber’s product chief. “Our intent is to help the industry get there faster.”

Wired | Related Airbus has a secret flying car project called Vahana – The Verge



HNA Group Makes Another Push Into Hospitality Market

Chinese conglomerate HNA Group has purchased a 25-percent stake – valued at $6.5 billon – in Hilton Worldwide Holdings from the hospitality company’s biggest shareholder Blackstone Group. The deal marks the aviation and shipping giant’s second foray into the hotel industry this year. In April, HNA bought Carlson Hotels for an undisclosed sum. HNA has agreed to pay $26.65 per Hilton share, a 14.6 percent premium on Friday’s closing price. The agreement means HNA will appoint two directors to Hilton’s board, with Blackstone retaining its two seats on the board.

Today Online | Related HNA Group Pauses After $34-Billion Global Acquisition Spree – Bloomberg



Air Canada Explores a New Route for Rich Content Distribution

Routehappy has announced an agreement with Air Canada that will allow the carrier to distribute targeted, rich product information across sales channels. Routehappy Hub, an integrated Routehappy and Farelogix solution, will optimize Air Canada’s revenue by allowing it to create, price and deliver customized merchandizing content with descriptive text icons, photos, 360-degree virtual tours, videos and more. Air Canada will be the first airline to use Farelogix and Routehappy’s dynamic solution. “It makes sense for Air Canada to integrate both technology platforms to deliver an even greater benefit to our customers,” said Keith Wallis, director of Global Product Distribution at Air Canada.

PR Newswire | Related British Airways enhances its NDC programme to benefit business travellers – TheCSuite



JAL Cabin Crew Serve Up Personalized Prefecture Insights

Cabin crew on Japan Airlines (JAL) do more than serve dinner and provide safety instructions. As of July, the airline’s flight attendants have been wearing badges representing a prefecture of Japan that they are familiar with as an invitation for customers to enquire about these places. Passengers who strike up conversations with flight attendants will receive a sticker depicting the prefecture as a souvenir. According to the Japanese carrier, the service is gaining popularity, with participants taking to Facebook to express interest in collecting the commemorative stickers. “I’m happy if people check the badges and talk to us to get information on their destinations,” says JAL flight attendant Akiko Kojima.

The Asahi Shimbun | Related Omotenashi: Japanese Airlines’ Secret to Service – APEX Media




Photo of the Day

My flight officer is hard at work getting her logbook up to date. ✈️ Captured by @dutchbird757 (via Twitter).

Use #APEXPOTD for the chance to be featured in the APEX Daily Experience newsletter!


> Tweet of the Day

Trump tells his Ohio crowd about the Pence plane incident: "The plane skidded off the runway and was pretty close to grave, grave danger."

Sara Murray @SaraMurray


Association News

#APEXMARKET: Berlin, April 2017, Register Now!

APEX MultiMedia Market 2017 will take place in Berlin from April 24 to 26. #APEXMARKET is the only global industry event focused specifically on bringing together IFE buyers with the leading worldwide vendors of TV, movies, GUIs, games, audio and applications. Register now to join us at the industry’s most comprehensive in-flight content conference for connecting buyers and sellers.


Join Us in Long Beach for #APEXEXPO 2017

APEX EXPO 2017 will take place in Long Beach, California, from September 25 to 28. Join thousands of aviation professionals from around the world, all committed to improving the airline passenger experience, and reunite with the peers you connected with this year in Singapore!


> Quote of the Day

“My life story is the story of everyone I've ever met.”

Jonathan Safran Foer – Extremely Loud and Incredibly Close


Until Next Week



The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


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