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November 3, 2016



Today's Top Stories



Industry News | Comfort & Ambience | Entertainment & Connectivity | Catering & Services


IAG Commits to Inmarsat’s EAN In-Flight Connectivity

International Airlines Group (IAG) has confirmed its commitment to equip 341 aircraft across its airlines’ short-haul fleets with Inmarsat’s European Aviation Network (EAN) in-flight connectivity platform. The broadband service will be available on 132 aircraft from British Airways, 125 from Vueling, 45 from Iberia and 39 from Aer Lingus. According to IAG, EAN connectivity will debut on a British Airways Airbus A321 by the summer of 2017. “Connectivity is essential because it’s what our customers demand, and IAG will be the first European airline group to offer high-quality air-to-ground Wi-Fi on short-haul flights,” says Willie Walsh, IAG’s CEO.

Inmarsat | Related Now Boarding: Inmarsat’s Global Xpress Prepares for Takeoff – APEX Media



Air France-KLM Plans to Launch Low-Cost Long-Haul Flights

Air France-KLM has outlined plans to launch a new medium- and long-haul low-cost carrier (LCC) that will operate on routes between Europe and Asia. The airline, which is expected to start flying in the winter of 2017, will take over some of Air France’s least profitable routes and operate them with a stripped-down onboard service. By establishing the LCC, the Franco-Dutch airline group aims to improve its competitiveness and regain market share lost to Gulf rivals. “It will enable us to capture our share of air transport industry growth by improving the competitiveness of our businesses,” says Air France-KLM CEO Jean-Marc Janaillac.

MarketWatch | Related Air France names new CEO – Air Transport World



Sino-Russian Wide-Body Jet Edges Closer to Development

China and Russia are edging closer toward the joint development of a long-haul passenger jet in an effort to compete with Airbus and Boeing. State-owned Comac of China and United Aircraft Corporation of Russia said a 50-50 joint venture based in Shanghai will start operations this year, and that they were looking for suppliers after displaying a model of the wide-body aircraft at Airshow China on Wednesday. "A wide-body jet is an extremely complicated product, which will require a lot of skills and broad industrial knowledge," says Guo Bozhi, general manager of Comac’s wide-body department. "China and Russia each have their own advantages."

Reuters | Related Xi’s Dream Takes Shape in Shanghai to Challenge Airbus, Boeing – Bloomberg



Ryanair Moves Into Europe’s Last Legacy Carrier-Only Major Airport

Frankfurt Airport (FRA), Europe’s last major air travel hub to remain the preserve of legacy airlines, will finally open up to low-cost carriers. Starting in March 2017, Ryanair will operate four routes from Europe’s third busiest airport to Alicante, Málaga and Palma, Spain, and Faro, Portugal. Following the UK’s Brexit vote, Ryanair has said it will shift its focus away from expanding its main base in the UK to prioritizing its presence in continental Europe. “Ryanair’s decision to come to FRA underscores the increasing importance of Frankfurt for low-cost traffic,” says Stefan Schulte, chief executive of Frankfurt Airport’s operating company Fraport.

Independent | Related Low-cost airline backed by Ryanair founders opens in Peru – Peru Reports



Thales InFlyt Floats Airline Management on the Cloud to Streamline Operations

At last week’s APEX EXPO in Singapore, Thales showcased cloud-based tools for airline operations. From flight analytics to in-flight entertainment performance, Thales’ InFlytCloud and InFlyt Experience Application Portal give airlines more control over data and content management. "As we become more of a data-driven company, we want to give this functionality to the airlines," said Tracy Decuir, VP, Business Infrastructures and Services at Thales.

APEX Media | Related Thales’ AVANT IFE Platform to Foster Innovation on Emirates Boeing 777X Fleet – APEX Media



Sharing Economy: Delta Partners With Airbnb for SkyMiles

Delta Air Lines has announced a marketing partnership with Airbnb to offer its SkyMiles members the chance to earn miles on Airbnb bookings across the world. The agreement makes Delta one of the largest travel companies to embrace the apartment-sharing service and follows similar promotions from Virgin America and Qantas. Under the terms of the deal, Airbnb will pay Delta for the miles its airline customers accumulate through bookings. "Nearly 20 percent of US travelers, based on our research, have used a home-sharing site like Airbnb," says Henry Harteveldt, founder of travel consultancy Atmosphere Research Group. "Delta recognizes that."

Reuters | Related Airlines are now rewarding flyers for Airbnb stays – Quartz



Will Turkish Airlines’ Safety Video Trick Passengers Into Paying Attention?

Turkish Airlines has launched an in-flight safety video that should succeed in going viral and, more importantly, in keeping passengers’ eyes glued to their seatback screens. The carrier worked with visual illusionist Zach King to create a three-minute safety video that includes some of his signature tricks, such as passing suitcases through overhead bins and using card camouflage to disappear from view. Turkish Airlines also uses the video to reinforce the requirement to leave personal belongings on board the aircraft in case of an emergency evacuation, following a series of recent incidents where passengers evacuated with carry-on baggage.

Thedesignair | Related Safety in Hollywood: Anna Faris and Rhys Darby Star in Air New Zealand’s New In-Flight Safety Video – APEX Media




Photo of the Day

Layers of clouds above the English Channel. Captured by @v1aviation (via Instagram).

Use #APEXPOTD for the chance to be featured in the APEX Daily Experience newsletter!


> Tweet of the Day

Go @CubsGo! Go Cubs Go! Hey Chicago, whatdya say? The Cubbies won it ALL TODAY! Congrats to our Cubs, the 2016WorldSeries Champs! #FlytheW

O'Hare Intl. Airport @fly2ohare


Association News

Top News From APEX EXPO 2016

Thousands of aviation professionals were in attendance at APEX EXPO 2016, the only event exclusive to experts and decision-makers committed to elevating the airline passenger experience. APEX Media was on-site in Singapore last week, covering the latest in passenger experience news. Click here for the top headlines from the four-day event.


Save the Date: APEX MultiMedia Market 2017

APEX MultiMedia Market 2017, the industry’s most comprehensive in-flight content conference for connecting buyers and sellers, will take place in Berlin from April 24 to 26, 2017. We caught up with Éric Lauzon, manager of Multimedia Entertainment for Air Canada and co-chair of the event, to discuss what’s on the docket at APEX’s second-largest annual event. Click here to register.


> Quote of the Day

"It is questions with no answers that set the limit of human possibilities, describe the boundaries of human existence.”

Milan Kundera – The Unbearable Lightness of Being


Until tomorrow



The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


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