No Images? Open in Browser

February 1, 2017



Today's Top Stories



Industry News | Comfort & Ambience | Entertainment & Connectivity | Catering & Services


Avianca and United Airlines Confirm Alliance Negotiations

Avianca confirmed Tuesday evening that it is seeking a commercial alliance with United Airlines. The announcement comes after several months of speculation about potential partnerships, including with Delta Air Lines and Copa Airlines. Synergy Aerospace, Avianca’s controlling shareholder, announced it will offer financing of up to $200 million to the company. “United and Avianca have a long history of partnership through Star Alliance, and we look forward to enhancing our cooperation to provide even better service for our customers,” said Scott Kirby, president of United. “Deepening our relationship allows us to expand on our existing Star Alliance and strategic partnerships in the region as we continue building a great network in Latin America.”

Reuters | Related Synergy Aerospace subsidiary takes Argentina’s first ATR – Air Transport World



WOW Air to Add Premium Economy Seats on Airbus A330s

WOW air has announced it will introduce a premium economy-style cabin on flights connecting Reykjavik to San Francisco, Los Angeles and Miami as of June 1. The low-cost carrier’s Airbus A330-300s will be equipped with the new “Big Seats,” which offer 37 inches of pitch, as part of a bundled fare that also includes priority boarding, carry-on baggage, checked baggage and complimentary in-flight dining. The announcement follows a similar move by Norwegian Air International, which already offers a Premium cabin with five rows of roomier seats on transatlantic flights.

Condé Nast Traveler | Related Low-Cost Carriers Bundle Up to Tap the Full-Service Market – APEX Media



Etihad and Lufthansa Announce Wide-Ranging Cooperation Agreement

Lufthansa and Etihad have announced a commercial partnership that includes cooperation on codesharing, in-flight catering and aircraft maintenance and repairs. The codeshare agreement will give Lufthansa increased access to markets in the Indian subcontinent via Abu Dhabi, while Etihad will gain access to South America via Germany. The deal also includes a $100-million four-year catering contract that will see Lufthansa’s LSG Sky Chefs provide catering services to Etihad Airways in 16 cities in Europe, Asia and the Americas. At a press conference in Abu Dhabi earlier today, Etihad Aviation Group CEO James Hogan said, “This partnership is the platform for a much wider strategic collaboration between our two organizations.”

Arabian Aerospace | Related Lufthansa deal to lease Air Berlin planes approved by German watchdog – Reuters



Acro Aircraft Seating Enters Airbus Catalog

Airbus has added two new models from Acro Aircraft Seating to its buyer-furnished equipment catalog. The UK-based seat manufacturer’s Series 3 and Series 6 seats will be offered to Airbus customers as linefit options. The Series 3 is a slimline economy-class seat, featuring an aluminum table designed with beverage service and tablet devices in mind. The Series 6 economy-class seat was created in partnership with Factorydesign and is scheduled to debut on an unnamed national flag carrier in the third quarter of 2017. “Appearing in the Airbus catalog extends our reach and accessibility to scheduled flag carriers, enabling our growth and pursuing our vision of perfect comfort for passengers,” said Chris Brady, CEO of Acro Aircraft Seating.

Aircraft Interiors International | Related Less Is More: Mirus and Acro Lay the Groundwork for Seating Innovations – APEX Media



Strong Demand Among Aussie Business Travelers for In-Flight Connectivity

The majority of Australian business travelers feel they need to be contactable via in-flight Wi-Fi for work purposes, according to findings from Roy Morgan Research. The company’s latest report finds that 56 percent of the country’s business flyers say they need to be reachable at all times for work, while 80 percent say they are interested in being able to access the Internet wherever they are. “Australian airlines have so far lagged behind others in the US, Asia, Europe and the Middle East in offering in-flight Wi-Fi Internet access to their customers,” said Michele Levine, CEO Roy Morgan Research. “Business travelers will be the primary target market for Qantas as it rolls out Internet connectivity across its fleet.”

Get Connected | Related Qantas Wi-Fi put back till 2017-18 –



It Pays to Change: Airlines Embrace Electronic Payment Services

Finnair is likely to become the first airline to accept Alipay for in-flight transactions after its trial wraps up later this month. With many airlines, including Emirates, British Airways, Delta, Lufthansa and KLM, accepting flight-booking payments though services like Android Pay and Apple Pay, the aviation industry is following the advice outlined in a report by CellPoint Mobile and embracing the fact that passengers lead mobile-centric lives. “Over time, more and more airlines will integrate a larger number of mobile payment solutions – not only because the market will demand it, but also because their smartphone-carrying passengers will, too,” said Kristian Gjerding, CEO of CellPoint Mobile.

APEX Media | Related Pay It Forward: Can Airlines Get Ahead of Chip and PIN Adoption Challenges? – APEX Media



Researchers at Federal Reserve Quantify the Effects of Terrorist Attacks on Air Travel

Terrorist attacks reduce long-distance air travel between affected countries, according to findings by the Federal Reserve Bank of St. Louis. The US regional Reserve Bank’s newly published study, The Effects of Terror on International Air Passenger Transport: An Empirical Investigation, found that terrorist incidents decrease air transport to and from a targeted country by 0.76 percent, also noting that attacks on airports and those targeting tourists caused stronger quantifiable effects. "Only by understanding how terrorism’s effects ripple through an economy can we gauge the amount of national resources we might need to commit to guard against it," the researchers write.

Bloomberg | Related The Effects of Terror on International Air Passenger Transport: An Empirical Investigation – Federal Reserve Bank of St. Louis




Photo of the Day

Yesterday, some magic happened up in the sky. I couldn't believe it. ? Captured by @michaelste (via Instagram).

Use #APEXPOTD for the chance to be featured in the APEX Daily Experience newsletter!


> Tweet of the Day

For the #SuperBowl this weekend, I expect #Atlanta to #Houston flights to look a bit like this -- lots and lots of @AtlantaFalcons! #WIN

Joe Leader @joepleader


Association News

APEX EXPO Exhibit Space: Book Now!

APEX EXPO 2017 will take place in Long Beach, California, from September 25 to 28. There is still time to book a booth at early-bird pricing – booth contracts are due by February 15 and space is limited. Please contact Desiray Young ( or 847-686-2277) to reserve a booth today! Sponsorships available, contact Desiray Young for more information.


APEX MMM 2017: Register Now & Reserve Your Accommodation!

Content is crucial to the passenger experience, which is why airlines attend the industry’s exclusive one-stop content marketplace, even if CSPs handle the majority of content selection. At APEX MultiMedia Market, taking place in Berlin from April 24 to 26, airlines will have the opportunity to meet with nearly 60 distributors. Register now and reserve your hotel room to attend the industry’s most comprehensive in-flight content conference for connecting buyers and sellers.



The Regional Manager Operational Airworthiness and Compliance is responsible to lead a team that oversees the compliance to policies, processes, standards and Canadian Aviation Regulations within their assigned areas of oversight in accordance with the Quality Assurance program and Safety Management system programs within ACM and Air Canada. The incumbent will work regularly with production groups to assist in process monitoring, resolving regulatory issues and using training resources to supply required and requested training to front line technicians. Click here to apply and view all job listings. Click here to apply and view all job listings.
> Air Canada: Regional Manager Operational Airworthiness and Compliance


> Quote of the Day

“Nothing ever becomes real 'til it is experienced.”

John Keats


Until tomorrow



The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


Connect with APEX


You have received this email because you are subscribed to this newsletter from

Change email frequency | Unsubscribe

Airline Passenger Experience Association (APEX) | 355 Lexington Avenue, 15th Floor | New York | NY | 10017

©Airline Passenger Experience Association (APEX) 2018. All rights reserved.