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June 13, 2017



Today's Top Stories



Industry News | Comfort & Ambience | Entertainment & Connectivity | Catering & Services


[IMAGES] El Al Reveals Brand-New Interiors for Its Upcoming Dreamliners

El Al has unveiled the cabin interiors for its upcoming fleet of Boeing 787 Dreamliners. The Israeli flag carrier worked with PriestmanGoode to update its livery and brand identity across its newly designed business, premium economy and economy interiors. The business-class cabin includes 32 fully lie-flat Recaro seats with direct aisle access, featuring 16-inch Panasonic LCD touchscreen displays. The premium economy cabin includes 32 seats in a 2-3-2 layout with 38 inches of pitch and 13-inch seatback touchscreen displays. “This is the first time that EL AL has invested so heavily in design, which is testament to its commitment to its customers, and to the value of design in creating outstanding passenger experiences,” said Nigel Goode, director at PriestmanGoode.

The DesignAir | Related Premium Real Estate: How Seating Innovations Alter Cabin-Space Economies – APEX Media



Qatar Asks ICAO to Adjudicate Airspace Row With Gulf Neighbors

Qatar has asked the International Civil Aviation Organization to intervene in its airspace rights dispute with Saudi Arabia, United Arab Emirates and Bahrain, which closed their airspace to Qatari flights. The three Gulf states and Egypt cut diplomatic and transport ties with Qatar last week, accusing it of supporting terrorism and getting too close to Iran – charges the country denies. “We have legal channels to object to this,” said Qatar Airways CEO Akbar Al Baker. “ICAO ... should heavily get involved, put their weight behind this to declare this an illegal act.” As part of the attempts to circumvent the blockade, a Qatari businessman is planning to airlift 4,000 dairy cows into the country to maintain milk supplies.

Reuters | Related Plan to airlift 4,000 cows to isolated Qatar to maintain milk supplies – The Guardian



Immfly Partners With American Express

Immfly has announced that American Express has joined its advertisers portfolio for its wireless in-flight entertainment platform. The Barcelona-based company says the nature of the advertising campaigns could be online or offline, including in-flight TV channel sponsorship or e-mail marketing. “The in-flight digital advertising industry is growing year-over-year at a three-digit speed, which opens great perspective for the future,” said Samuel Gombervaux, Immfly’s chief revenue officer. “Our Immfly platform enables digital advertising interaction where and when others can’t reach. It’s a moment when our audience is relaxed and receptive: during their flight.”

Immfly | Related In-Flight Entertainment to Go: Before, During and After Your Flight – APEX Media



JetBlue Vacations Launches an AI-Based Trip-Planning Portal With Utrip

JetBlue Vacations has partnered with Utrip to develop an online trip-planning portal that helps travelers create a personalized, hour-by-hour vacation itinerary. The Utrip platform, which has been integrated into the JetBlue Vacations website, uses a combination of artificial intelligence and recommendations by local experts. “When you hear artificial intelligence, it’s easy to envision a far-off future seen in the movies,” said Umang Gupta, president of JetBlue Vacations. “But AI is ready to change how we now plan travel. Our partnership with Utrip demonstrates that we can transform the vacation experience using both technology and a human touch.”

JetBlue | Related JetBlue Technology Ventures Predicts Big Disruptions Coming To Short-Haul Market – APEX Media



Exclusive Photos From TAP Portugal’s Inaugural Lisbon–Toronto Flight

TAP Portugal marked its home country’s national day on June 10 by completing an inaugural flight from Lisbon to Toronto. Passengers flying on the new route will have access to power and USB outlets, fresh meals and on-demand in-flight entertainment. The seating configuration follows a standard 2-4-2 layout, with 30 inches of legroom. AvGeek Laird Kay was airside at Toronto Pearson International Airport to capture TAP’s Airbus A330-operated Flight 259 touching down at YYZ. The airline is returning to Canada’s largest city following a 21-year hiatus, now offering a five-times-per-week nonstop service.

APEX Media | Related TAP Portugal unveils first of seven retrofitted A330s – Business Traveller



High-Cost Carrier? EasyJet Offers Access to Luton’s Private Jet Terminal at a Price

EasyJet is now offering its passengers the chance to use a private jet terminal at London’s Luton Airport. The partnership allows travelers to check in at Luton’s new Signature terminal and make use of its luxury lounge, before being driven across the tarmac in a private car to board their flight. But will the $600 entry fee be too much for the typical budget traveler? “We think it will be particularly popular for those celebrating a milestone birthday, anniversary or other special occasion, or for those traveling on business,” said Andrew Middleton, easyJet’s head of Ancillary Revenue.

The Guardian | Related Inside Ryanair's corporate jet: Caviar, champagne and lots of legroom –



British Airways Plans to Outsource Call Center Jobs Following IT Meltdown

British Airways is close to signing an agreement to outsource the management of its call centers as part of an effort to improve customer relations following its IT meltdown last month. The deal would see Capita, an outsourcing group, handle the almost 10 million calls made per year to BA’s call centers in Newcastle and Manchester, which employ a total of 1,100 employees. “We are conducting a review of our global call center operations. As part of this review we are talking with Capita about the services they provide,” said a BA spokesperson.

The Guardian | Related Willie Walsh: "I think some of the criticism of BA has been unfair" – The Guardian





A sunset silhouette. Captured by @nikkileighphotography (via Instagram).

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The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


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