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June 16, 2017



Today's Top Stories



Industry News | Comfort & Ambience | Entertainment & Connectivity | Catering & Services


Panasonic Avionics: IFC Profitability Remains an Open Question

Panasonic Avionics says the long-term profitability of in-flight connectivity remains an open question. David Bruner, the company’s vice-president of Global Sales and Marketing, said lower capacity costs are acting as a double-edged sword, thinning profit margins despite unprecedented demand for IFC. “Prices are falling rapidly, but if you are a service provider like ourselves, you’ve got to position yourself so that you make a penny or two on every megabit you deliver,” he said. “Otherwise, the business is not sustainable ... Growth: not a problem. Profitability: a real problem.”

Space News | Related In-Flight Connectivity: From a Luxury to a Staple – ViaSatellite



Emirates Flights Now Available on Alitrip, With Advanced Seat Selection

Chinese travelers can now book flights with Emirates through Alitrip, Alibaba's online travel platform. Farelogix, the company that wrote the software linking Emirates with Alitrip, has also announced that the Emirates portal now offers advanced seat selection with the aid of graphical maps. “The Chinese travel market is growing at more than 10 percent a year,” said Farelogix CEO Jim Davidson. “Any airline that has service in or out of China clearly wants to be in that market.” Emirates customers shopping for flights on Alitrip have the option to purchase using Alipay, Alitrip’s preferred method of payment.

APEX Media | Related New Distribution Capabilities to Streamline the Search for Airfares – APEX Media



Airbus Might Support Multiple Satellite Antennas on Future Aircraft

Airbus says its future aircraft could support multiple antennas in order to allow several in-flight connectivity providers to serve the same airplane simultaneously. Mark Rich, vice-president of Airbus’ Connected Fleet division, told SpaceNews, “it may actually make sense to have multiple antennas on an aircraft so we can have multiple simultaneous connections with multiple different satellites with different services.” However, Rich acknowledged there are challenges to having more than one antenna. “If you take a narrow-body aircraft, the impact of adding today’s satellite antenna system to that is like adding a free-loading passenger on every single flight of that aircraft,” he said. “We have to reduce these things down to much less weight.”

Space News | Related Everything It Will Take to Get Faster Wi-Fi on Planes – The Atlantic



Saudi Arabia Says Qatar Rift Is Too Big for ICAO to Resolve

Saudi Arabia said on Thursday that the dispute that led to it and three other Arab states cutting ties with Qatar was a bigger political issue than airspace rights, and that it couldn’t be resolved through the International Civil Aviation Organization. According to an unidentified source, Saudi Transport Minister Sulaiman Al-Hamdan told ICAO members at a meeting in Montreal that “this is something that's bigger than ICAO.” Qatar had requested the UN’s aviation agency to resolve the matter, using a dispute resolution mechanism in the Chicago Convention, which governs airspace usage.

Reuters | Related UN agency to assess airspace closure against Qatar, host talks – Reuters



Honeywell’s High-Flying World Tour Showcases the “Power of Connected”

Honeywell Aerospace kicked off its "Power of Connected" world tour on May 31, to showcase its hardware and software capabilities on board the Boeing 757 Connected Aircraft at 35,000 feet. The company has been inviting industry and media representatives on special test flights in five cities, and will arrive in France tomorrow, ahead of the Paris Air Show. APEX Media spoke to Kristin Slyker, Honeywell's vice-president of Connected Aircraft, to find out more about the tour and the technology on board the test aircraft. “Honeywell is no longer just building technology and engines for aircraft; we are changing the way we fly altogether," said Slyker.

APEX Media | Related In-Flight Connectivity: From a Luxury to a Staple – ViaSatellite  



US Airport Expansion Costs Could Be Passed on to Passengers

The cost of renovation and expansion projects at major US airports are likely to be passed on to travelers in the form of higher airfares. A new report by Moody’s Investors Service said big-budget projects, such as those at Los Angeles International Airport, John F. Kennedy International Airport and Newark International Airport, will increase airline operating costs leading to increased air ticket prices. The report estimates rent and landing fees charged to airlines will increase by 21 percent by 2021, and by an average of 32 percent at the 25 largest US airports.

Business Traveller | Related New York Governor Proposes a $10 Billion Renovation of JFK Airport – Fortune



A Boat Out of Water? Airbus Helps OTUSA Fly Into America’s Cup Finals

Tomorrow, Oracle Team USA (OTUSA) and Emirates Team New Zealand will enter the final round of the 35th America’s Cup. Airbus partnered with OTUSA to design the team’s boat, whose high-level of composite materials, complex control systems, hydraulic-pressure accumulators, 3-D printed parts and new “wing sail” design are all inspired by the aerospace industry. The synergies between sailing and flying were never as strong as they are now, with faster-than-ever speeds and almost entire races conducted in “flying mode” – sailing parlance for when the boat’s hull is completely lifted out of water and gliding on its L-shaped hydrofoils.

APEX Media | Related The quick America’s Cup guide for land lovers – Red Bull



SITAONAIR and Teledyne Partner for Industry’s First Cellular Data Cockpit Communications

SITAONAIR and Teledyne Controls have announced a new partnership to deliver the aviation industry’s first airline-integrated ACARS datalink terrestrial cellular service. Currently, datalink services are mainly provided via VHF/VDL radio frequencies and satellites to transmit data messages on aircraft status, health and position updates. Using Teledyne Controls’ GroundLink Comm+ system, SITAONAIR says it has integrated terrestrial 3G and 4G cellular services into its core datalink network to give airlines the option of another transmission channel for aircraft communications. “We are very pleased to formalize our relationship with Teledyne Controls to deliver our unique-to-market, datalink-over-cellular solution to the air transport industry,” said Dominique El Bez, SITAONAIR’s vice-president of Strategy, Product Portfolio and Marketing.

Arabian Aerospace | Related SITAONAIR sees big interest in connectivity upgrades – Get Connected





Let there be light. Captured by @michaelste (via Instagram).

Use #APEXPOTD for the chance to be featured in the APEX Daily Experience newsletter!


> Tweet of the Day

The #AirspaceByAirbus story continues… Coming on Monday. #PAS17 #WeMakeItFly

Airbus @Airbus


Association News

Apply for the 2017 APEX Awards!

The APEX Awards recognize specific achievements that were successfully implemented in the past year (defined as July 2016–June 2017). The achievements should not be just a general improvement or a modification upon an already existing program – they must be innovative and brand new. Award applications are due 7 July 2017. Click here to apply.


Participate in the APEX Reader Survey for the Chance to Win a Free, Customized Infographic!

APEX Media’s content strategy! Click here to fill out the survey by June 30 – it’s 15 questions and should take no more than five minutes of your time. In return, we’re offering a customized infographic from the Data Stories team at Bookmark. If you’d like to enter your company to win a free infographic data story, which could be featured in an upcoming issue of APEX Experience magazine, don’t forget to fill in your company’s name at the end of the survey (the winning company must be an APEX member). You can also enter the contest by tweeting a link to the survey using the hashtag #APEXreadersurvey. Each time a survey is submitted with a company name, or the link to the survey is tweeted with the hashtag, it counts as a name in the hat for that company!


> Quote of the Day


“A dominant impulse on encountering beauty is to wish to hold on to it, to possess it and give it weight in one’s life. There is an urge to say, ‘I was here, I saw this and it mattered to me.'”

Alain de Botton – The Art of Travel


Until next week



The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


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