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October 24, 2017



Today's Top Stories



Industry News | Comfort & Ambience | Entertainment & Connectivity | Catering & Services


LATAM Selects Gogo’s 2Ku for Its Airbus A320 Fleet

LATAM Airlines has selected Gogo’s 2Ku in-flight connectivity solution for 100 of its Airbus A320 aircraft, which operate within Brazil and across Latin America. Gogo’s in-flight connectivity service will launch on board LATAM flights in the first half of 2018, with the rollout expected to be completed by the first half of 2019. Gogo confirmed that the equipment installed on LATAM’s A320 fleet will include its performance-boosting modem.

PR Newswire | Related GEE and Avianca Brazil Pick Up the Pace in Race to Get Connected in Latin America – APEX Media



IATA Focusing on Payment, Autonomy, Personalization to Accelerate Change in Aviation Industry

Speaking at the IATA World Passenger Symposium in Barcelona today, Eric Leopold, IATA's director of Transformation, Financial and Distribution Services, updated attendees on IATA’s Simplifying the Business (StB) program. The ideation hub, which aims to improve customer service while saving the industry at least $6.5 billion in annual costs, is responsible for e-ticketing, common-use self-service terminals and RFID tracking, and is now focusing on payment, autonomy and personalization.

APEX Media | Related 2017 StB White Paper – IATA



Samsung Smartphone Catches Fire on Board Jet Airways Flight

A Samsung Galaxy J7 smartphone caught fire on board a Jet Airways flight from Delhi to Indore. None of the 120 passengers on the flight were harmed, with cabin crew submerging the device in water after the aircraft’s fire extinguishers did not work. Arpita Dhal, who owned the smartphone, said she noticed smoke emitting from her bag 15 minutes into the flight and called the crew for help, describing the incident as “a mid-air panic.”

India Today | Related Samsung Hands Out Note 8 In Flight To Remind Everyone About Note 7 – TechCrunch



Delta Wants Aeromexico to Join Its Transatlantic JV as a “Second-Tier” Member

Delta Air Lines is considering making Aeromexico a “second-tier” member of the Delta-Air France-KLM-Alitalia transatlantic joint venture (JV), according to Delta CEO Ed Bastian. “We have an opportunity now that we’re in an ownership position at Aeromexico for them to take advantage of the transatlantic JV flows that exist today,” said Bastian last week during a question-and-answer session. “Right now, they compete against the European partners.”

Air Transport World | Related Delta says it's hiring 1,000 flight attendants for 2018 – USA Today



Singapore Airlines Confirms $13.8 Billion Deal With Boeing at the White House

Singapore Airlines formally signed its aircraft deal with Boeing at a White House ceremony yesterday. The agreement for 20 Boeing 777-9s and 19 787-10s, with options for 12 additional aircraft, six of each type, worth up to $13.8 billion at list prices, was formalized in the presence of US President Donald Trump and Singapore Prime Minister Lee Hsien Loong. “These new aircraft will … provide the SIA Group with new growth opportunities, allowing us to expand our network,” said Singapore Airlines CEO Goh Choon Phong.

USA Today | Related Singapore Airlines plans wide-ranging cost cuts to offset stiff competition – Reuters



Award-Winning Hammock HeadRest Sways Airlines Toward Innovation

The HeadRest concept was developed by Delft University of Technology student Manon Kühne, in cooperation with Zodiac Seats US, with the goal of providing passengers with head support, privacy and control, which are all important contributors to perceived comfort. According to Kühne, several airlines have shown interest since the hammock-like HeadRest won the Crystal Cabin Award University category in 2016, and the prototype was sent to them for review.

APEX Media | Related Award-Winning Butterfly Concept Enables Flexible Cabin Configuration – APEX Media



Ryanair Delays Revised Baggage Policy

Ryanair has delayed the rollout of a stricter baggage policy it announced in September. Under the rule change, passengers would have to pay £5 for priority boarding to avoid having their main carry-on bag checked in to the hold at their departure gate. Ryanair said it is delaying the new baggage policy until mid-January to allow customers to familiarize themselves with the updated rules.

The Guardian | Related The odd maths behind Ryanair's ever-changing luggage rules – Wired





Time to escape the rain.... Captured by @theskybeyond (via Instagram).

Use #APEXPOTD for the chance to be featured in the APEX Daily Experience newsletter!


> Tweet of the Day

Thanks to @DHSgov for #biometrics briefing as we work to advance #airline #PaxEx to enhance passenger recognition at #APEXTECH this January!

Joe Leader @joepleader


Association News

Airlines Receive Discounted Registration to IATA's WPS

You’re invited to the 7th World Passenger Symposium (WPS) and its Executive Summit that will take place on 24 to 26 October 2017 at the Centro de Convenciones Internacional de Barcelona (CCIB) under the theme “Innovating better, together.” In appreciation for great efforts in driving the industry agenda, IATA is offering a discounted rate of $999 (30% discount compared to normal price) to attend WPS. To take advantage of this rate, register online here.


> Quote of the Day


"Good design is making something intelligible and memorable. Great design is making something memorable and meaningful."

Dieter Rams


Until tomorrow



The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


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