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November 22, 2017



Today's Top Stories



Industry News | Comfort & Ambience | Entertainment & Connectivity | Catering & Services


APEX ORIGINAL: How the Rapid Growth of Automation and AI Will Change Travel

Mobility as a Service (MaaS) may only reach as far as ride-hailing services like Uber and Lyft, but as technology advances, more methods of transportation could operate using a a subscription-based service. Will MaaS eventually replace today’s commercial air travel infrastructure? “It will not change from one day to another, but I think that [it will be adopted] if companies come up with products and services that really make traveling easier and offer mobility at the push of a button,” said Lars Thomsen, founder and chief futurist of Future Matters, at ZAL Technical Center Innovation Days.

APEX Media | Related Programmed to Care: Can We Trust Robots With Our Feelings? – APEX Media



APEX ORIGINAL: Can Switchfly’s IROP Solution Help Airlines Turn Crises Into Opportunity?

Crowded airports, tight schedules, long journeys and an increased likelihood of flight cancellations mean air travel disruption during the Thanksgiving travel period can fray tempers. Switchfly developed its Airline IROP Management solution with the aim of turning what many would view as a logistical and financial nightmare into an opportunity to generate customer loyalty. APEX Media spoke to Justin Steele, the company’s vice-president of Product Development, to learn more about the platform.

APEX Media | Related Flying on Wednesday? Expect long lines, but few flight delays – USA Today



Air China Stops Flying to North Korea

Air China has suspended its flights between Beijing and Pyongyang, North Korea’s capital city, due to lack of demand. The state-owned carrier’s decision comes amid United Nations-backed sanctions in response to North Korea’s nuclear program. Air China, which was the only foreign airline to serve the country, said its last flight to Pyongyang was on Monday and did not say when, or if, flights would resume.

Airways Magazine | Related Two years on, still no international flight activity at North Korea’s Kalma airport – NK News  



Art of Flight: Can an Airline “Redefine the Function of Art?”

Qinmin Liu, a Chinese-American artist and choreographer, is launching an airline that will fly passengers to art events around the world. Angelhaha Airline’s maiden flight will take off from New York on December 6, en route to Miami for Art Basel, using a small private jet seating nine passengers. The airline plans to offer one-way flights to upcoming events in other major cities using a larger aircraft. “What’s the function of an artist? I want to push the limit. So why not start something that can redefine the function of art?” asked Liu.

The Guardian | Related Lufthansa Is Creating In-Flight Networking Opportunities for Events Like SXSW and Dmexco – Adweek



US Airline Mergers Are Bad for Passengers, Says DC Think Tank

US airline consolidation has led to less competition, reduced consumer choice and fewer services to rural communities, according to a recent report from the Eno Center for Transportation. The Washington, DC-based think tank said that, while airline mergers have helped drive a 15% increase in traffic at large hub airports, they have also contributed to a reduction in traffic at small- and medium-sized airports. “Airlines typically concentrate their traffic in a few large airports because of the efficiency advantages of connecting passengers,” the report noted.

Business Traveller | Related Will Different Work? Alaska Airlines and Virgin America Merger Finalized – APEX Media



Most UK Passengers Are Unwilling to Pay for In-Flight Wi-Fi

Two-thirds of British passengers would not be willing pay for in-flight Wi-Fi, according to the “World Travel Market London 2017 Industry Report.” Of the 1,025 Brits surveyed, 67% said they would not be prepared to pay to access in-flight Internet. However, three in 10 (29%) said they would be interested in the service on long-haul flights, with 10% ready to pay on short-haul flights.

Get Connected | Related Survey finds majority of Americans want free IFC – Inflight Online



A Taste of Jamaica Comes to JFK Airport

Gruppo Campari Global Travel Retail is showcasing Jamaican brand Appleton Estate Rum at John F. Kennedy International Airport using a large-scale interactive installation. The experience includes a 10-minute guided tasting and a freshly prepared signature cocktail. “Campaigns like this – where [travelers] are able to learn more about the brand’s provenance as well as taste a handcrafted cocktail – are successfully proven to drive conversion,” said Charles Roullet, Gruppo Campari Global Travel Retail’s marketing director.

APEX Media | Related Pop-Up Strategy: Bacardi’s Grey Goose Vodka Brings the Beach to the Airport – APEX Media





China Eastern Airlines Airbus A320🇨🇳 Captured by @aviation_wei (via Instagram).

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Read our #Thanksgiving Travel Tips listicle and find out what holiday foods you can pack and what you should leave at home:



Association News

APEX Asia is Returning in 2018!

Regional economic growth; liberalization and deregulation; new, efficient airplanes, and new business models have been cited as factors for such growth and demand. Given this, how are regional airlines meeting this demand? How are others capitalizing on this market? How are issues of security and censorship addressed and tackled? Find out at APEX Asia. Mark your calendars for 13-14 March!



The Audio Manager will manage the entire Audio Programming team in our California office, and will work with audio managers in the UK head office and in Frankfurt. The position also requires a collaborative approach with other key stakeholders in the process, including Metadata and Audio Technical teams, Legal and Finance teams, and Client Account Managers, worldwide. Click here to apply and view all job listings.
> Spafax: Audio Manager, Costa Mesa, CA


> Quote of the Day


"We are made wise not by the recollection of our past, but by the responsibility for our future."

George Bernard Shaw


Happy Thanksgiving! APEX Daily Experience returns on Monday.



The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


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