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February 1, 2018



Today's Top Stories



Industry News | Comfort & Ambience | Entertainment & Connectivity | Catering & Services


ATPCO Acquires Routehappy to Elevate Airline Retail

Airfare distribution company ATPCO today announced that it has acquired Routehappy, the developer of a rich content platform solution for flight shopping that promotes product differentiation. Routehappy will operate as a wholly owned subsidiary and strategy business unit of ATPCO. Routehappy founder and CEO Robert Albert will continue to lead the company, which will be rebranded as Routehappy by ATPCO. APEX Media spoke with the leaders of both companies about how the acquisition will help airlines become more sophisticated retailers.

APEX Media | Related In-Flight Wi-Fi Availability Approaches 50% According to Routehappy Report – APEX Media



APEX TECH January 2018: Takeaways From Day Two

World Airways CEO Ed Wegel opened the second day of APEX TECH by presenting his vision for reviving the charter carrier brand as a millennial-friendly airline. Panelists from SJC Airport, US CBP, the American Council of the Blind and Bluebox Aviation Systems addressed biometrics at airports and APEX’s involvement in setting specifications for accessible IFE. APEX’s new Ad Delivery Working Group was introduced and startups in the fields of connectivity metrics, private aviation and airport security presented ideas that could shape the future of air travel. Zodiac Aerospace’s Thomas Lee shared his experience as a passenger on five inaugural commercial airline flights.

APEX Media | Related APEX TECH January 2018: Takeaways From Day One – APEX Media



Google Flights Now Predicts Delays and Breaks Down Basic Economy Fares

Google Flights has been updated with two new features that enable it to predict flight delays – before even the airlines, it claims – as well as break down Basic Economy fares. The former uses machine-learning algorithms and a flight’s historical records, taking into consideration elements such as location and weather, to determine if a flight will be delayed. However, Google stresses that because forecasted delays will be displayed once the algorithm is 80% confident, travelers should still turn up at the airport on time. The second feature lists the amenities and services of American, Delta and United airlines’ basic economy fares, so travelers can compare what is and isn’t included in those fees.

The Verge | Related CheapAir Flight Search a Breakthrough In Comparison Shopping –Travel Weekly



“Love Is in the Air” With New Virgin Atlantic Business-Class Suites

Virgin Atlantic announced on Monday that the four Airbus A330-200s that it has leased from now defunct airberlin will feature three new suites in its Upper Class cabin. The Solo Freedom and Solo Corner suites are best suited for unaccompanied travelers, while the Love Suite is “ideal for dual dining, watching movies together or even catching up on work,” the airline said. All 19 Upper Class seats transform into lie-flat beds, offer direct aisle access and will be introduced on routes from Manchester to New York, Boston, San Francisco and Barbados.

Travel and Leisure | Related Air Berlin auctions off plane seats, blankets and branded chocolates to raise cash – The Telegraph



EasyJet Chief Takes Pay Cut to Match Female Predecessor

EasyJet’s new chief executive, Johan Lundgren, is voluntarily taking a £34,000 ($48,000 USD) pay cut to match the £706,000 ($994,000) annual salary of his predecessor Carolyn McCall, the airline said on Monday. The British low-cost carrier revealed in November that it had a gender pay gap of 52%, a disparity it says can be explained by the higher salaries paid to its mostly male pilot crew. "We recognize we need to do better," the company said in a statement.

CNN | Related How easyJet is quietly looking to rise above its rivals – The Telegraph



Whooshka! Virgin Australia Partners With Podcast Network

Virgin Australia has teamed up with Whooshka, Australia’s largest podcast network, to deliver select podcasts on flights, as of today. Some of the shows will include Business Insider, Australian True Crime, Healthy-ish and You’ve Gotta Start Somewhere. “We recognize the growing popularity of podcasts and we’re proud to expand our already-wide menu of quality Australian-produced in-flight entertainment,” said Tash Tobias, the airline’s general manager, Customer Experience and Product.

Radio Today | Related Virgin Atlantic Is Launching Its Own Branded Podcast, “The Venture” – Fast Company



Bluebox Wins Wow Contract With Cobalt Air

Bluebox Aviation Systems has signed a three-year contract to deliver its Bluebox Wow portable wireless in-flight entertainment solution to Cyprus-based carrier Cobalt Air. The platform will be available across the airline’s fleet of Airbus A319-100s and A320-200s. "As we make the rapid transition from low-cost to full-service carrier, we recognize the role that delivering a high-quality IFE experience has to play," said Andrew Madar, CEO, Cobalt Air. Madar added that choosing Bluebox Wow was cost-effective and caused ”virtually no disruption … which would have happened if we’d attempted to implement a fitted system.”

Aircraft Interiors International | Related How To: Make IFE Accessible for Visually Impaired Passengers – APEX Media





Sometimes you get the right room with the right view! #APEXTECH. Captured by @howard.slutsken (via Instagram).

Use #APEXPOTD for the chance to be featured in the APEX Daily Experience newsletter!


> Tweet of the Day

#APEXTECH is all about future of tech in airport travel. Imagine entering sans driver's ID or passport, and just using our eyes.

jeffersongraham @jeffersongraham


Association News

APEX TECH Is Returning for Round 2 in June!

Good news: APEX TECH is returning in June! The two-day event provides a crucial forum for technological experts to review and discuss ongoing APEX Technology Committee special projects, which set specifications and standards for the airline industry and focus on applying new technologies to the passenger experience. Register now.



The Customer Experience Design Department plays a key role in customer retention, long-term success and profitability of the Cathay Group through the strategic development of award winning products. The Assistant Manager Customer Experience, Connectivity and Wireless Applications Development is responsible for managing and developing the inflight connectivity and entertainment applications that passengers experience on-board. This is a crucial time in Cathay Pacific’s product development and the successful candidate will have a center role in shaping Cathay Pacific’s connectivity and application strategy. Click here to view all job listings.
> Cathay Pacific Airways Ltd. Assistant Manager Customer Experience - Connectivity and Wireless Applications Development


> Quote of the Day


“Traveling – it leaves you speechless, then turns you into a storyteller.”

Ibn Battuta


Until tomorrow



The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


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