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March 1, 2018



Today's Top Stories



Industry News | Comfort & Ambience | Entertainment & Connectivity | Catering & Services


AirFi Signs First Two Indonesian Airline Customers

AirFi’s wireless in-flight entertainment service will soon be offered on 50 aircraft operated by Sriwijaya Air and its subsidiary NAM Air. The airlines will deploy AirFi’s next-generation Venus box, which provides a 360-degree onboard digital retail environment. “Mirroring our strategy in the Middle East and North Africa, we can now rapidly scale up our presence and capability across Asia Pacific,” AirFi CEO Job Heimerikx said. AirFi also announced that it has hired former Rockwell Collins and Panasonic Avionics executive Eli Atiya for the role of chief operating officer.

AirFi | Related AirFi Wireless IFE Propels Samoa Airways Toward Modernization – APEX Media



Crystal Cabin Award 2018 Finalists Announced

Twenty-four airline passenger experience industry innovations have been chosen as finalists for the 12th annual Crystal Cabin Award. The finalists have been selected from a shortlist including 91 submissions, with Rockwell Collins and Airbus leading as finalists in four categories each. The winners, which will receive trophies produced for the first time using 3-D printing technology, will be announced during the Aircraft Interiors Expo at a ceremony on April 10 at Hamburg’s Hotel Atlantic Kempinski.

APEX Media | Related The Crystal Cabin Award 2017 Official HD Video is Here! – APEX Media



Digital Ad Platform Adnexa Could Generate €6M in Airline Ancillary Revenue Per Year

Comtrade Digital Services, a software engineering services provider, launched its digital advertising platform at Aviation Festival this week. Adnexa enables advertisers to create custom campaigns that are matched with passenger profiles within their target audience. Airlines will have control over what content customers are exposed to and through which channels, including boarding passes and in-flight entertainment. According to Comtrade Digital Services, Adnexa could generate up to €6 million in ancillary revenue for an airline per year.

Business Wire | Related Immfly and Inadvia Launch Programmatic Video Advertising on Iberia Express – APEX Media



Japan Airlines Conducts In-Flight SkyLights VR Headset Trial

SkyLights announced this week that its virtual reality (VR) headsets were offered to a delegation of VIP guests traveling on a Japan Airlines (JAL) Boeing 787-8 aircraft between Japan, India and Sri Lanka from January 21 to 27. The 50 passengers were able to enjoy a selection of more than 30 titles, including 180- and 360-degree VR videos and 3-D films. “Customers who experienced the VR videos praised the content, and we did not have any problems, such as VR sickness,” said Noboru Hirai, VP of Sales at JAL.

SkyLights | Related SkyLights Unveils New AlloSky Headset and Slew of Airline and Content Partnerships – APEX Media



MIA’s Facial Recognition Tech Screens 10 Passengers Per Minute

Miami International Airport this week opened its newly renovated Concourse E federal inspection facility for international arrivals. The facility is the first in the country completely dedicated to providing expedited passport screening via facial recognition. The new technology, which verifies a traveler’s identity by matching the individual to the document being presented, allows for as many as 10 passengers to be screened per minute.

Miami International Airport | Related Face Value: Are Passengers Ready for the Age of Biometric Travel? – APEX Media



British Airways Announces Basic Fare

British Airways has announced plans for a transatlantic hand baggage-only fare, which will launch in April on selected routes. Travelers who purchase a Basic fare ticket cannot check a bag, but will still have access to meals, in-flight entertainment, headphones and blankets. Exact routes and pricing are not yet available.

Busienss Traveller | Related Air France KLM to offer transatlantic hand baggage only fare – Business Traveller



IATA Has High Hopes for Flights Powered by Sustainable Fuel

IATA wants one billion passengers to have flown on a flight powered by sustainable aviation fuel (SAF) by 2025. “That won’t be easy to achieve,” said Alexandre de Juniac, IATA’s director general and CEO. “We need governments to set a framework to incentivize production of SAF and ensure it is as attractive to produce as automotive biofuels.” A number of airlines, including Cathay Pacific, JetBlue, Lufthansa, Qantas and United, have forward-purchased 1.5 billion gallons of SAF, and airports in Oslo, Stockholm, Brisbane and Los Angeles are already mixing SAF with the general fuel supply.

Arabian Aerospace | Related Qantas operates first US-Australia biofuels flight – Business Traveller





Massive China Southern A380 into LAX! Captured by @timbowrey26 via Instagram).

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> Tweet of the Day

"World Airways director of business development Adam Weiss: 64% of Americans have never travelled internationally - “a huge latent market” #CAPASummit

Centre for Aviation@CAPA_Aviation


Association News

Join Us for a Night of Networking at APEX Asia!

Join APEX for an unforgettable evening overlooking Shanghai’s iconic skyline. Enjoy the sights and sounds of the city while networking with delegates from around the world. Taste some local fare, sip cocktails and enjoy traditional entertainment. Transportation to and from the venue, Roof 325, will be provided. Thank you to our sponsor, Global Eagle. Register now!



Spafax is looking for a Contributor and Special Projects Manager for the Airline Passenger Experience Association (“APEX”) media platform. As a regular contributor, you will work directly with the digital and print editors to provide timely editorial coverage of industry news for print and digital platforms. The Special Projects Manager will be focused on the development and execution of ancillary media projects including video productions, webinars, special reports, etc. Based at Spafax in London. Click here for the full job description.
> Contributor and Special Projects Manager for APEX Media – Spafax London


> Quote of the Day


"Future-proofing is all about innovation ... magic bullets have very little to do with it."

Konsta Hansson, Reaktor Aero


Until tomorrow



The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


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