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September 24, 2018



Today's Top Stories



Industry News | Comfort & Ambience | Entertainment & Connectivity | Catering & Services


Aer Lingus CEO Announces Brand Refresh and Free In-Flight Wi-Fi During APEX EXPO Keynote

Economy passengers booked on Aer Lingus flights in the first quarter of 2019 can expect a free 20MB Wi-Fi package and complimentary alcohol with meals, alongside the introduction of a brand refresh and 12 new Airbus A321neo long-range aircraft, said the airline’s chief executive officer and executive director, Stephen Kavanagh, during his keynote at APEX EXPO. The brand overhaul will include a redesigned livery and new cabin crew uniforms, Kavanagh said, noting that the latter have been the same for the last quarter century.

APEX Media | Related Aer Lingus Eyes New Ancillary Opportunities Following Retail inMotion Program Launch – APEX Media



American Airlines Announces New Food and Headset Partnerships at APEX EXPO

American Airlines (AA) CEO Doug Parker announced today at APEX EXPO that, from December 1, 2018, passengers on domestic flights over three hours will be able to purchase food from a menu created in collaboration with Zoës Kitchen. He also revealed that, with Bose exiting the aviation market, AA has now partnered with Bang & Olufsen, whose H9i headset will be introduced in first and business class during Q2 of 2019.

APEX Media | Related American On Track To Start Narrow-body Retrofits This Fall – MRO Network



Aeromexico Taps Viasat for MAX Connectivity

Aeromexico has selected Viasat’s in-flight connectivity service on board its Boeing 737 MAX fleet. The deal will see Ka-band satellite connectivity installed as linefit on 18 of the Mexican flag carrier’s narrow-bodies, plus options for installations on an additional 60 aircraft. “As Mexico’s global airline, we take great pride in ensuring our passengers have access to the latest innovations and airline comforts,” said Andres Castañeda, chief marketing officer, Aeromexico. “By bringing Viasat in-flight Internet on board, we will deliver a top-class in-flight Wi-Fi experience for our passengers.”

APEX Media | Related VIDEO: Aeromexico’s Andres Castañeda on Making the Most of Passenger Data – APEX Media



[VIDEO] Lufthansa FlyingLab Lands in Boston for APEX EXPO

APEX Media participated in Lufthansa's FlyingLab APEX EXPO pre-conference on Saturday. This installment of the Lufthansa FlyingLab took place on LH Flight 424 from Munich to Boston, on board one of the airline’s recently delivered Airbus A350s. Passengers included a mix of APEX delegates, speakers, media, special guests and everyday travelers. Click through for APEX Media director Maryann Simson’s video coverage of the full experience.

APEX Media | Related Lufthansa FlyingLab to Give Travelers a Treat en Route to APEX EXPO – APEX Media



EVA Air Collaborates With BMW Designworks for Dreamliner Business-Class Seat

EVA Air will debut a new business-class cabin on board its upcoming Boeing 787 Dreamliner scheduled for delivery on October 2. The aircraft is configured with 304 seats, including 26 “Royal Laurel Class” (business class) seats and 278 economy-class seats. The new business-class seats were designed in collaboration with BMW Designworks with the aim of synchronizing the airline’s international brand image with the Dreamliner. “Our goal was to take a proven seat platform and make it unique to EVA Air,” said Johannes Lampela, design director at Designworks' LA Studio. “From privacy, service, interaction, stowage and amenities, we explored the holistic passenger experience.”

Breaking Travel News | Related From Prototype to Final Product: How Design Works – APEX Media



Entertainment While You Wait: Immfly Takes IFE to the Lounge

Immfly is introducing Immfly Lounge, a solution for travelers to start a movie on the ground and continue watching it using the same platform on board. A server located in the airport lounge or gate enables streaming of all types of content, with ancillary-revenue-driving options to improve what Immfly calls “day of flight” net promoter scores. Prior to boarding, Immfly Lounge will also allow travelers the opportunity to upgrade their seat, order food or drinks for on board, and shop for duty-free goods to be delivered to their home.

APEX Media | Related Wamos Air Becomes Immfly’s Second Long-Haul Airline Customer – APEX Media



Global Eagle Heads North With Airconnect Go

Canadian North airline has selected Global Eagle’s Airconnect Go portable wireless streaming platform. The system will initially be deployed on four Boeing 737s, starting this month; a single piece of hardware is able to stream to more than 50 passengers. “The launch of top-notch in-flight entertainment options will further enhance our onboard experience,” said Steve Hankirk, president of Canadian North. “We’re thrilled to be working with Global Eagle to introduce this exciting new in-flight amenity.”

APEX Media | Related [VIDEO] Global Eagle Broadens Its Appeal With Airconnect Go Wireless IFE – APEX Media





Hello beautiful Boston! Captured by @runwaygirl (via Instagram).

Use #APEXPOTD for the chance to be featured in the APEX Daily Experience newsletter!


> Tweet of the Day

On the topic of needing more focus on women in #PaxEx, Claudia Sender, @LATAMAirlines, says, “Women are over 50% of passengers and will be over 50% percent of business passengers, too.” 👏🏻👏🏼👏🏽👏🏾👏🏿 #APEXEXPO

Caroline Ku @carolinewyku


Association News

The Highly Anticipated APEX Awards Ceremony is TONIGHT at APEX EXPO

Tonight, APEX will honor the industry's best-of-the-best with the APEX Awards, Official Airline Ratings™, Passenger Choice Awards, special Crystal Cabin award, and the coveted CEO Lifetime Achievement Award. Don’t miss this event. If you’re in Boston make plans to grab your seat before the ceremony starts at 17:45.


Download APEX EXPO App before Show Floor Opens Tomorrow at 9:00 am

The APEX EXPO show floor opens tomorrow at 9:00 am. Download the APEX EXPO mobile app for easy access to exhibitor profiles, Cool Award voting and the interactive show floor map. Thank you to the official app sponsor, Airbus.


Tag APEX in Your Social Posts & Send Us Your Press Releases!

While in Boston this week, make sure send your company news to and we’ll consider covering it in the APEX EXPO Daily Experience, the APEX Daily Experience newsletter, on and in our social channels. Don't forget to use the event hashtag #APEXEXPO and tag APEX in social posts so that we’re aware of your announcements: @theapexassoc (Twitter, Instagram), @Airline Passenger Experience Association (LinkedIn, Facebook). View links to APEX's social platforms here and follow us!


> Quote of the Day


"Boston has opened and kept open, more turnpikes that lead straight to free thought and free speech and free deeds than any other city of live or dead men."

Oliver Wendell Holmes


Until tomorrow



The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


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