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October 11, 2018



Today's Top Stories



Industry News | Comfort & Ambience | Entertainment & Connectivity | Catering & Services


US Charges Alleged Chinese Spy With Stealing Secrets From US Aviation Companies

The US Department of Justice has charged a suspected Chinese intelligence officer with economic espionage. Officials say Yanjun Xu tried to steal trade secrets from US aviation and aerospace companies on behalf of the Chinese government. He was arrested in Belgium earlier this year and extradited to the US on Tuesday. China dismissed the accusations, saying there was no basis for the charges. "We cannot tolerate a nation's stealing our firepower and the fruits of our brainpower," said John Demers, US Assistant Attorney General for National Security.

BBC News | Related US-China trade dispute could drag down global confidence, says Asian Development Bank president – CNBC



WestJet Reveals New Brand, Platinum Rewards Tier and First International Dreamliner Routes

WestJet’s updated brand strategy, which focuses on new products aimed at international and premium travelers, is reflected on WestJet’s website and will be introduced in airports and gradually across the fleet. The Canadian airline also announced a new WestJet Rewards Platinum tier, which will launch later this year, and nonstop services on board its Boeing 787-9 aircraft from Calgary to London (Gatwick), Paris and Dublin starting next year.

APEX Media | Related VIDEO: Swoop President Steven Greenway @ Aviation Festival 2018 – APEX Media



Air New Zealand Reveals “Spatial Computing” Board Game

Air New Zealand has debuted Fact or Fantasy? The Fantastical Game of New Zealand in collaboration with global creative studio Framestore. The game requires players to wear a Magic Leap One: Creator Edition augmented reality headset. “By getting in early and being both a developer and creator we have been able to test and learn, creating an incredible platform from which to explore the potential of this technology,” said Jodi Williams, Air New Zealand’s general manager of Global Brand and Content Marketing.

APEX Media | Related Air NZ Enters Innovation Partnership With JetBlue Technology Ventures – APEX Media



Singapore Airlines Relaunches World’s Longest Nonstop Flight

Singapore Airlines today relaunched the world’s longest commercial flight, an 18-hour-and-45-minute service from New York to Singapore, following a five-year hiatus. Next month, SIA also plans to restart nonstop services to Los Angeles and add flights to San Francisco, giving the Asian carrier its biggest-ever US presence. The Changi–Newark Liberty International Airport route takes the world’s longest flight title from Qatar Airways’ 17-hour-and-40-minute Auckland to Doha route.

Reuters | Related Everything You Need To Know: Singapore Airlines Relaunches World’s Longest Flight – Airways Magazine



UK Competition Watchdog Investigates BA’s Transatlantic Revenue-Sharing Agreement

The UK’s competition watchdog has launched an investigation into whether British Airways and three other airlines are engaging in anticompetitive behavior on six transatlantic routes. The Competition and Markets Authority (CMA) is investigating the Atlantic Joint Business Agreement, a revenue-sharing initiative, which American Airlines, British Airways, Iberia and Finnair have signed up to. “This case is at an early stage and no assumption should be made that the Atlantic Joint Business Agreement infringes competition law,” the CMA said in a statement.

Reuters | Related British Airways to increase Nashville service – Business Traveller



JetBlue Is Retrofitting A320s With Noise-Reducing Devices

JetBlue will retrofit 138 Airbus A320s and A321s with vortex generators, which reduce aircraft noise on landings. The installations will be completed by 2021 and will cost less than $1 million across the entire fleet. The noise-reducing devices, which divert wind from passing over ports on the wing, prevent a whistling tone during an aircraft’s approach into an airport. "While the airline industry has benefited from advances in technology and efficiency leading to quieter planes and engines, the work is never done," said Joe Bertapelle, JetBlue's director of Strategic Airspace Programs. “We're pleased to incorporate this advancement across our Airbus fleet.”

Travel Weekly | Related JetBlue thinks its business class service could "disrupt" air travel to Europe – CNBC



Passengers Less Keen on Data Sharing Compared to Last Year

Passengers are less willing to share personal data in exchange for personalized services, compared to a year ago. According to the 2018 IATA Global Passenger Survey (GPS), 65% of the 10,000 participants surveyed said they were comfortable with sharing personal information to simplify their journey, compared to 70% of respondents last year. Other results from the survey indicate travelers still want personalized services even if they are uncertain about sharing data. For example, nearly half (46%) of respondents said they would want personal services to manage disruption, including automatic flight rebooking and reissuing of boarding passes.

Tnooz | Related Global Passenger Survey – IATA





Haneda sunrise. Captured by @fravisuals (via Instagram)

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> Tweet of the Day

One day she was fine, the next she suddenly was diagnosed with Stage 2B Breast Cancer. For those fighting the #NonstopFight, here’s some advice from our #AATeam Flight Attendant Winnie. #BreastCancerAwareness 💖

American Airlines @AmericanAir


Association News

Join Aviation’s Top Trendsetters in Dubai at APEX Middle East & Africa

Early Bird registration ends tomorrow. Act now to save $100 and join aviation’s top trendsetters in Dubai 4-5 November for a one-of-a-kind industry experience at the APEX Middle East & Africa Conference.


Register now for FTE Asia EXPO 13-14 November

APEX CEO Joe Leader will give the welcome address and participate in a panel discussion at FTE Asia, a passenger experience and business performance expo, on 13-14 November in Singapore. The event will focus on in-flight innovation and will include education sessions on Tech Briefings and the On-board Hospitality Zone. Register now.


> Quote of the Day


"Honesty is the first chapter in the book of wisdom."

Thomas Jefferson


Until tomorrow



The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


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