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January 18, 2019

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Industry News | Comfort & Ambience | Entertainment & Connectivity | Catering & Services

 
 

TUI Group Signs With Mirus for Long-Haul Economy-Class Seats

Mirus Aircraft Seating has announced that its Hawk seats will fly with TUI Group (Tourism Union International), which is retrofitting several of its airlines. The project will see the economy-class seats perched in Boeing 767s operated by TUI Group airlines in the UK, Belgium and the Netherlands. “To date we have sold over 120,000 seats, and whilst this isn’t our first installation (as we also have A320 ship sets flying with AirAsia), this is our first Boeing project and a great milestone for us, “ said David Spalding, sales manager, Mirus.

APEX Media | Related SKYpower: Mirus Selects KID-Systeme For In-Seat USB Power – APEX Media

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[PHOTOS] Bold Colors on United’s Redesigned Uniforms

United Airlines has unveiled new uniforms for its 70,000 frontline staff. The redesigned attire includes distinct color hues with names such as “Pacific Blue,” “Premium Purple,” and “Atlantic Amethyst,” and will be rolled out starting in 2020. The airline partnered with fashion designer Tracy Reese and retailers Brooks Brothers and Carhartt to create the new clothing items. “We wanted them to be proud of what they’re wearing, but I also didn’t want [them] to be cookie-cutter like the typical uniforms that are out there,” Brooks Brothers designer Brian Lane told USA Today.

USA Today | Related United Airlines Is Expanding Its Brand Colors Outside Of Its Iconic Rhapsody Blue – Forbes

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Indian LCC IndiGo Backtracks on Euro Routes

IndiGo has dropped plans to launch flights between India and European destinations due to mounting costs and squeezed margins, according to the Economic Times. A report published today in the Indian daily newspaper cites “two people in the know” at the airline, one of whom stated that “there will be no flights to European destinations in the next six months or even a year.” He added that IndiGo has not received all the required regulatory approvals for flights to London’s Gatwick Airport, the first destination the Indian low-cost carrier was planning to fly to during the winter months.

The Economic Times | Related IndiGo to kick off cheap direct international flights to Istanbul – India Today

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PIA Removes In-Flight Entertainment on Flights to Jeddah and Medina

Pakistan International Airlines is removing in-flight entertainment on board flights for pilgrims traveling to Jeddah and Medina in Saudi Arabia. The airline will instead play Quranic verses and naats (recitations of poetry praising the Prophet) during taxiing and landing. PIA spokesperson Mashhood Tajawar said the decision was “taken in light of the people’s sentiments,” adding that passengers on all other flights will still have access to in-flight entertainment.

The Print | Related PIA to add two new aircraft to its fleet – DAWN

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British Airways Introduces Airside Electric Cabs at Heathrow

British Airways has partnered with the London Electric Vehicle Company to introduce an eco-friendly electric cab service at Heathrow Airport. The taxis join BA’s fleet of chauffeur-driven executive vehicles to drive premium customers who are at risk of missing their connecting flight. Each electric vehicle features Wi-Fi, a phone, a laptop, USB charging and a panoramic roof. “It’s great to see the reaction of customers when they’re met by a London taxi at the side of the aircraft, waiting to take them on to their next flight,” said Daljit Hayre, senior manager, Heathrow Customer Experience at British Airways.

Future Travel Experience | Related British Airways unveils World Traveller Plus enhancements – Business Traveller

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Aeroméxico’s “DNA Discount” Ad Goes Viral

Aeroméxico’s campaign to boost the number of Americans flying to Mexico has gone viral. The ad, created in partnership with Ogilvy, features residents of Wharton, Texas, being offered flight discounts proportional to their level of Mexican DNA: A person who has 15% Mexican ancestry qualifies for a 15% discount, for example. After taking a DNA test, some residents are dismayed, others confused, while one couple appears pleasantly surprised.

CNN | Related Aeromexico DNA DISCOUNTS commercial – YouTube

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Fly Like a Butterfly: Louisville to Rename Airport in Honor of "the Greatest"

Louisville International Airport will be renamed Muhammed Ali International Airport in honor of the city’s hometown hero. The board of the Louisville Regional Airport Authority voted in favor of the new name , but the airport will retain its existing SDF airport code. “Muhammad … left a legacy of humanitarianism and athleticism that has inspired billions of people,” Louisville mayor Greg Fischer said. “It is important that we, as a city, further champion The Champ's legacy, and the airport renaming is a wonderful next step.”

Travel Weekly | Related Find out why Cristiano Ronaldo’s statue was removed from airport after hat-trick against Spain – Standard Report

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> PHOTO OF THE DAY

 
 

The view over the mountains of British Columbia. Captured by @simply_aviation (via Instagram)

Use #APEXPOTD for the chance to be featured in the APEX Daily Experience newsletter!

 
 

> Tweet of the Day

2009 vs 2019 #10YearChallenge

Air New Zealand @FlyAirNZ

 
 
 

Association News

New Content and Technology Speakers Added to APEX TECH Lineup

We are pleased to welcome Ramki Ramaswamy, VP of IT, Technology & Integrations at JetBlue and JetSuiteX Director Brand and Product Experience Angela Vargo to the speaker schedule at APEX TECH later this month.

 
 
 
 

> Quote of the Day

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"Bad weather always looks worse through a window."

Tom Lehrer

 
 

Until next week

 
 

ABOUT APEX

The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit apex.aero for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.

 
 

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