No Images? Open in Browser

September 4, 2019



Today's Top Stories



Industry News | Comfort & Ambience | Entertainment & Connectivity | Catering & Services


Hurricane Dorian Causes Thousands of Flight Cancellations, Boeing Evacuation

As of yesterday evening, airlines had canceled more than 900 flights scheduled to fly to, from and within the US today. Flight cancellations, which have mainly affected Florida airports, topped 1,800 on Tuesday and 1,500 on Monday. Orlando International Airport reopened today after closing early yesterday, while Fort Lauderdale-Hollywood International Airport reopened yesterday afternoon. Charleston International Airport will close this afternoon and operations are expected to resume on Friday morning. Boeing suspended operations at its Charleston, South Carolina, plant on Monday, and evacuated at least four 787-10 Dreamliners to other locations




Boeing 737 MAX Grounding Update: New Delays

Boeing 737 MAX aircraft may not be cleared to fly before the holiday travel season, after regulator complaints during a Boeing briefing in August resulted in the company having to resubmit documents describing proposed software changes to the FAA. American Airlines and United have extended 737 MAX flight cancellations through December 3 and 19, respectively, while Southwest and Air Canada will not schedule any 737 MAX flights until next year. “Our best current estimate continues to be a return to service of the MAX that begins early in the fourth quarter [of this year],” said a Boeing spokesperson.

Business Insider | Related How has the 737 MAX grounding affected the inflight connectivity industry? – Get Connected



Display Interactive Launches UGOsmart Data Analytics Solution

Display Interactive has created UGOsmart to allow airlines using its UGO in-flight entertainment and connectivity solution the ability to manage ancillary revenues and connectivity usage in real time.  The tool also offers instant insights into passengers’ behaviors and IFE preferences and improves operational efficiency by closely monitoring the performance of the IFE systems. Tarek El Mitwalli, Display Interactive’s CEO, explained, “UGOsmart is not just a data analytics tool, but a seamless data visualization solution that presents animated data and tells business stories.”

Display Interactive | Related 40 Success Stories: When Donica and Display Interactive Teamed Up For Wireless IFE – APEX Media



How TAP Air Portugal Is Taking Personalization Beyond a Name

TAP Air Portugal is aiming to set a new standard for personalization with its overhauled IFE solution, explained the airline’s IFEC manager Miguel Ferreira at World Aviation Festival in London today. “Personalization is not addressing a passenger by name. It is delivering the right content at the right time, carrying over the experience from flight to flight,” he said. According to Ferreira, NPS scores have significantly improved since the new IFE system was introduced.

APEX Media | Related How TAP Portugal Uses Touch’s Data Analytics Tool to Make Decisions About IFE Content – APEX Media



Prince Harry Announces Global Sustainable Travel Initiative, Ctrip, Skyscanner, TripAdvisor and Visa, have joined forces to make the tourism industry more environmentally responsible. The Travalyst consortium, led by Prince Harry, aims to educate the public about sustainable travel and make it easier to understand how travel can help or hurt the planet. “We want to make sustainability a priority across the entire travel experience,” said Gillian Tans,’s chairperson. “Another goal is how to minimize the environmental footprint of travel.”

New York Times | Related Hi Fly on Course for Fleet-Wide Plastic-Free Flights – APEX Media



Vistara World IFE Goes App-Free

The content on Vistara World, Vistara’s wireless in-flight entertainment offering – based on the Bluebox Wow platform – can now be accessed directly from the browsers on passengers’ personal electronic devices. Previously, only non-DRM content could be viewed without downloading the Vistara World app, but now DRM-protected content can also be accessed app-free. Vistara first deployed Bluebox Wow a year ago, and has progressively rolled out the platform across its 31 aircraft.

Bluebox Aviation | Related [VIDEO] What’s the Deal With Wireless IFE? Bluebox Aviation Explains – APEX Media



40 Success Stories: When Aeroméxico Embarked on a Digital Transformation

Since Aeroméxico commenced on a digital transformation program, it has introduced a chatbot on its Facebook Messenger and WhatsApp channels, as well as a new website and mobile app. According to chief marketing officer Andrés Castañeda, the airline’s Net Promoter Score increased by 6.3% after the changes were introduced. The 40 Success Stories campaign celebrates APEX members’ most significant achievements in the lead-up to the 40th anniversary of APEX EXPO this September. Click below to register for APEX EXPO.






Sailor's delight or sailor's warning. Captured by @mxp.airspace (via Instagram)

Use #APEXPOTD for the chance to be featured in the APEX Daily Experience newsletter!


> Tweet of the Day

Chris Esposito @GlobalEagle fireside chat on native digital passengers with Maryann Simpson of APEX Media @airlinesblog #AviationFest #IFEC

Jessica Robinson@BioPharmaJess


Association News

APEX EXPO Welcomes Record-Breaking Number of CEOs!

APEX EXPO is proud to have secured a record number of CEO speakers. Register today to hear from Delta Air Lines CEO Ed Bastian, Turkish Airlines Chairman M. İlker Aycı, Spirit Airlines President & CEO Ted Christie, Xiamen Airlines Chairman Zhao Dong, JetBlue President & Chief Operating Officer Joanna Geraghty, flybe ex-CEO Christine Ourmières-Widener, LATAM Brasil Chief Executive Officer Emeritus Claudia Sender and Virgin Atlantic CEO Shai Wess. Learn more about the speakers here.


Find Out the Winners of the APEX/IFSA Awards!

APEX reached a new milestone with 1.4 million verified votes in a single year, now covering nearly 600 airlines worldwide through the Official Airline Ratings™. Winning airlines will be honored at the APEX/IFSA Awards Ceremony at APEX EXPO on Monday, 9 September, hosted by The Points Guy founder and CEO Brian Kelly. Winners of the the Passenger Choice Awards, the APEX/IFSA Awards, the Crystal Cabin Award and the Cool Award will also be announced during Monday’s ceremony. Additional registration is required for this exclusive event. Click here for more information.


BBC World News Presenter to Moderate Session at APEX EXPO

 APEX welcomes BBC World News as the emcee sponsor during APEX EXPO Thought Leadership Day on Monday 9 September. Register today to participate in a variety of sessions moderated by TV presenter Aaron Heslehurst including a breakout session titled “Dynamic Content and Connectivity: What Passengers Want”, presented by BBC World News head of Insight Hamish McPharlin. To see the full APEX EXPO schedule, click here.



The Client Account Director serves as the primary business contact for this key North American client and is a strategic account leader responsible for client excellence. The role additionally requires an understanding of what is trending in content and culture, a creative mindset and ability to deliver fresh ideas on ways to improve the customer experience through IFEC, as well as an affinity for technology. Click here for the full job description. Click here
> Client Account Director - Global Eagle Entertainment, Inc. Irvine/L.A./Chicago


> Quote of the Day


"There is in every madman a misunderstood genius."

Antonin Artaud


Until tomorrow



The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


Connect with APEX


You have received this email because you are subscribed to this newsletter from

Change email frequency | Unsubscribe

Airline Passenger Experience Association (APEX) | 355 Lexington Avenue, 15th Floor | New York | NY | 10017

©Airline Passenger Experience Association (APEX) 2020. All rights reserved.