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November 6, 2019



Today's Top Stories



Industry News | Comfort & Ambience | Entertainment & Connectivity | Catering & Services


Air France to Launch Domestic Business Class

Air France CEO Anne Rigail announced yesterday that the airline will launch domestic business class in the first quarter of next year. The product will resemble the airline’s business class on short-haul international flights, including blocked middle seats and catering service featuring Champagne, wine and deluxe snacks. The airline’s domestic business-class customers would also have SkyPriority and lounge access. British Airways began offering domestic business class in 2017.

Business Traveller | Related Air France CEO Anne Rigail on the airline's new strategy – Business Traveller 



El Al Israel Airlines Equips Boeing 777 Fleet With Viasat Connectivity

El Al Israel Airlines today announced it will extend in-flight connectivity to its Boeing 777 fleet. The aircraft will be equipped with Viasat’s high-speed Internet, which is supported by ViaSat-3, and already connects the airline’s 787 Dreamliner, 737-900 and some of its 737-800 aircraft. El Al offers three Wi-Fi packages – basic, social and business – and hopes to have the majority of its fleet connected by the end of next year, with its wide-bodies on Viasat’s IFC solution and its narrow-bodies on Viasat’s IFEC offering.

Yahoo Finance | Related Q&A With Tal Kalderon – APEX Media



It's Showtime! JetBlue Expands In-Flight Entertainment Offering

Starting this month, passengers on board JetBlue’s HD touchscreen-equipped aircraft can watch SHOWTIME programs and listen to Spotify podcasts, in addition to having access to newspapers and magazines via PressReader and relaxation content from Inscape. The airline is also debuting short- and mid-form digital content from various lifestyle brands on its seatback channel, JetBlue TV. “Almost 20 years after disrupting the industry with free live TV at every seat, on every plane – we are once again re-defining in-flight entertainment by listening closely to our customers’ feedback,” said Mariya Stoyanova, director of Product Development, JetBlue.

JetBlue | Related JetBlue Seeks to Make Travel Less Stressful With Biometrics – APEX Media



Traveler Flow Management Is a Priority for Both Airlines and Airports, SITA Data Shows

At the 2019 SITA Euro IT Summit in Lisbon this week, SITA revealed the findings of its 2019 Air Transport IT Insights report. Head of SITA Insights Christie Laverriere explained, “for the first time we have seen a convergence in the IT spending priorities of airlines and airports,” highlighting that one of these shared spending priorities is traveler flow management. SITA’s report states that by 2022, 54 percent of airports are looking at providing wait times to passenger mobile devices and 37 percent hope to provide it specifically within the airport app; while 74 percent of airlines also hope to provide wait time information in their apps.

APEX Media | Related Iceland’s Keflavík International Airport Turns to Veovo Flow Management to Prevent Growing Pains – APEX Media



IATA Holds First Global Accessibility Symposium

IATA held its first forum on providing persons with disabilities the opportunity to enjoy a safe, reliable and dignified travel experience, in Dubai. The two-day event, which was hosted by Emirates, touched on regulations, policies and best approaches from an international standpoint. Talks included addressing the needs of travelers with invisible disabilities and using technological innovation to make the airline passenger experience more inclusive for all.

Emirates | Related Neatebox Makes Traveling More Accessible for People With Disabilities – APEX Media



Alaska Gives Starbucks Customers Access to “Espresso” Boarding

Seattle-based companies Alaska Airlines and Starbucks have partnered to offer priority boarding to travelers with a holiday cup from the coffeehouse. From November 7 to 10, eligible travelers can board after first-class ticket holders and status members. Passengers on select flights will also receive complimentary reusable Starbucks holiday cups and $5 Starbucks gift cards. In the past, Alaska has offered priority boarding to those wearing holiday sweaters to celebrate National Ugly Holiday Sweater Day.

One Mile at a Time | Related Cup, cup and away! Starbucks and Alaska Airlines are making coffee––and the holidays––a priority – Alaska Airlines Blog



Airline Industry Launches Campaign to Counteract Effects of Flight-Shaming

IATA has launched a campaign to thwart the “flight-shaming” movement led by activists calling for greater action against climate change, which has weakened demand for air travel in Europe. The campaign will inform the public on how the industry is taking steps to reduce its environmental impact, offsetting what IATA’s director general, Alexandre de Juniac, has called “misleading information.” De Juniac said: “We will launch a very, very big campaign … to explain what we have done, what we are doing, and what we intend to do in the future.”

Business Day | Related 'Flight-shaming' could slow growth of airline industry, says Iata – The Guardian





The escape is always there... All you need to do is to go up. Captured by @blowithand (via Instagram)

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> Tweet of the Day

We've hosted the first ever Brownie meeting on a plane to inspire the next generation of pilots! We joined forces with @Girlguiding in 2018 to sponsor the Aviation badge for Brownies. Over 18,000 girls have now completed or are completing the badge.

easyJet Press Office @easyJet_press


Association News

The Best Conversation in Airline Tech Returns in January

Be part of the conversations on trending issues that are top of the mind for industry leaders at APEX TECH, happening 29-30 January 2020 in Los Angeles. During two days of thought leadership sessions, learn about the true power of ancillary revenue, how technology and data work to improve the customer experience, the demands of the modern airline passenger and the impact of digital natives and much more. To view the full conference schedule, click here.



Accurate and timely POs and Status Grids
Working within the latest Spafax process as IT development progresses
Ordering of content and monitoring delivery of files to integrators
Creation of status grids for AVOD systems Generation of filenames
Click here for the full job description.
> Operations Coordinator - Spafax Airline Network Ltd

Metadata entry for assigned accounts
Working within the latest Spafax process as IT development progresses
Various aspects of collation, entry, quality control and submission of metadata for multiple airlines and systems as assigned
Click here for the full job description.
> Metadata Coordinator - Spafax Airline Network Ltd


> Quote of the Day


"You will become way less concerned with what other people think of you when you realize how seldom they do."

David Foster Wallace


Until tomorrow



The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


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