No Images? Open in Browser

April 24, 2020



Today's Top Stories



Industry News | Comfort & Ambience | Entertainment & Connectivity | Catering & Services


Indonesian Travel Ban Forces Garuda to Further Cut Costs

Indonesia banned all domestic and international air travel until June 1, placing a bigger strain on the country’s airlines. Flag carrier Garuda Indonesia expects to see a 33% decline in its total revenue for the first quarter of 2020 and says it has begun negotiations with lessors to delay payment on leased aircraft and to extend their lease periods. It will also seek loans and begin cost cutting and capacity reductions. Meanwhile, Korean Air will receive a $971 million cash infusion from two state-owned banks. The airline said 70% or more of its employees will take a six-month leave of absence. Airbus did not deliver its proposal for an 84-acre MRO campus at Thailand’s U-Tapao airport, effectively backing out of a joint venture it was to embark on with Thai Airways, citing the impact of COVID-19.

Flight Global | Related Korean Air to get up to $971 million support from state-owned banks – Reuters



Lufthansa in Need of Financing, United Plans Distancing Measures

Ongoing contract liabilities and refunds of canceled tickets have left Lufthansa Group in urgent need of cash. The company’s revenue dropped 47% in March, and it expects to post a first-quarter loss of $1.3 billion. More severe losses are predicted to follow, and the management board is seeking government aid. United Airlines will restrict adjacent seat selection, board fewer customers at a time and will require flight attendants to wear masks in addition to practicing social distancing. Once the coronavirus lessens its grip on Australia and New Zealand, the countries plan on opening their borders to create a trans-Tasman bubble that may also include Singapore.

Business Travel News Europe | Related Australia, New Zealand could reopen borders for 'travel bubble' – Executive Traveller



What We’re Made Of: Next 10 Years of Air Travel Will Focus on Hygiene, Teague Says

“If the last 10 years have been about security, the next 10 will be about hygiene,” said Antony Harcup, senior director of Airline Experience, Teague. The design agency has weathered recessions and global crises, and believes the current pandemic is loaded with opportunities to create an improved future for air travel. However, “the avoidance of human contact (with anything!) will be paramount throughout the experience,” Harcup said, adding that the role of the designer will be to maintain a sense of warmth and emotion within interactions, which will become more automated and reinforce physical distancing. The What We’re Made Of series looks at how the aviation industry is tackling challenges brought on by the COVID-19 pandemic.

APEX Media | Related What We're Made Of — APEX Media



APEX Launches The Weekly Wrap on YouTube

The Weekly Wrap is a round-up of stories from aviation, co-hosted by APEX Media director Maryann Simson (UK) and founder of, Seth Miller (US). In this pilot episode, Maryann and Seth explore innovations designed to restore confidence in commercial air travel in a post-coronavirus world and discuss new industry partnerships. Dr. Joe Leader, APEX/IFSA CEO, joins briefly to provide insight into the results of research carried out by Future Travel Experience and Fast Future on how COVID-19 is affecting the industry.

APEX Media | Related APEX’s YouTube Channel



Malaysia Airlines’ New Boarding Music Offers Taste of Rich Heritage

Earlier this year, Malaysia Airlines introduced new boarding music on its flights. The 30-minute piece, created by Stellar Entertainment, captures the many cultures of Malaysia’s makeup and fuses both traditional and contemporary sounds. “The piece has been crafted to provide passengers with a sense of warmth, joy, belonging and pride not only for Malaysia as a nation, but in its much-loved airline,” said Brad Power, creative director, Stellar Entertainment

APEX Media | Related Face Masks Mandatory for Malaysia Airlines Passengers – Malay Mail



SimpliFlying Report Predicts Post-Coronavirus Passenger Experience

In a new report called The Rise of Sanitised Travel, SimpliFlying CEO Shashank Nigam said he believes that the scale of COVID-19’s impact on traveler confidence will be on par with that of 9/11, and outlines 70 elements of the air travel experience that could be affected by the virus. The report predicts that all luggage will be disinfected and passengers will have their temperatures taken prior to boarding. It also suggests the end of the in-flight magazine and that janitors will be introduced to continually disinfect the cabin. Low-cost carriers, which base their business models on quick turn times, will face a challenge as enhanced cleaning regimes become de rigueur.

PhocusWire | Related THE RISE OF SANITISED TRAVEL – SimpliFlying



MedAire Offers COVID-19 Health Screening

MedAire, a provider of medical advisory services to more than 150 airlines, has added pre-flight COVID-19 passenger screening services to its collection of processes. Conducted by medical professionals prior to check-in, the screening includes a questionnaire and evaluation of symptoms. The program is being implemented in London, Lima, Hong Kong and Los Angeles. MedAire CEO Bill Dolny believes that health screening is likely to become the standard for air travel and “will make people feel safe to travel again until a vaccine is available.”

Yahoo Finance | Related COVID-19 INFORMATION & RESOURCES – MedAire





An aircraft is prepped to stay home. Captured at Istanbul Ataturk Airport by @cpt.plt (via Instagram).

Use #APEXPOTD for the chance to be featured in the APEX Daily Experience newsletter!


> Tweet of the Day

So proud of @theAPEXassoc member @PITairport for going above and beyond to fight #COVID19 impact with food distribution!

Dr. Joe Leader @joepleader


Association News

Register for FTE Ancillary Virtual Event to Hear Exciting Pitches

APEX’s Future Travel Experience Ancillary event in Dublin may be postponed, but airlines and airports are invited to attend a new Ancillary Virtual Event on Thursday, June 4. A host of vendors will present their latest products, services and visions. Participants will have the chance to ask questions and make connections. Reserve your seat now.


Calling All Movie Fanatics, TV Addicts and Binge-Watchers!

The APEX Content Market Quiz is happening virtually this year! Prepare to Face/Off this Tuesday at 12.30 p.m. EDT. You won’t get to be The Lion King or the Tiger King, but you will get bragging rights!


> Quote of the Day


"Content is a glimpse."

Willem de Kooning


Until next week



The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


Connect with APEX


You have received this email because you are subscribed to this newsletter from

Change email frequency | Unsubscribe

Airline Passenger Experience Association (APEX) | 355 Lexington Avenue, 15th Floor | New York | NY | 10017

©Airline Passenger Experience Association (APEX) 2020. All rights reserved.