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April 29, 2020



Today's Top Stories


Industry News | Comfort & Ambience | Entertainment & Connectivity | Catering & Services


BA May Cut 12,000 Staff, Lufthansa Group Mulls Bankruptcy

As part of a restructuring program that is set to last until travel demand increases, British Airways is proposing 12,000 layoffs. In a letter to employees, CEO Alex Cruz rationalized the decision by noting that a government bailout was not on the table and short-term loans “will not address the longer-term challenges” faced by the company. Meanwhile, Lufthansa Group is reportedly considering bankruptcy as an alternative to state funding. Yesterday, reports surfaced that Germany was set to dole out $9.76 billion to the airline group. Creditor protection would allow the company to restructure without sacrificing equity, board seats and other provisos to the government.

Airways Mag | Related Lufthansa may prefer creditor protection to government ownership – Business Traveller



[PHOTOS] AirAsia Unveils Protective Suits for Cabin Crew

AirAsia is testing new hooded uniforms for its cabin crew, consisting of head-to-toe protective gear including a visor and a medical mask. Designed by Filipino fashion designer Puey Quinones, the PPE was launched last Friday on a recovery flight from Bangkok to Manila. The airline resumed its scheduled domestic flights today in Malaysia. Meanwhile, the National Air Carrier Association in the US proposed a plan outlining the steps needed to ensure that the airline industry can restore public confidence and be a safe catalyst for economic recovery. Called SAFETY, the plan calls for sustained access to economically viable travel, increased screening and airline flexibility.

Executive Traveller | Related NACA proposes protocols for resumption of commercial air travel– Aircraft Interiors International



What We’re Made Of: Spafax Pivots Toward Creative IFE Options

Sanitation and well-being will be top of mind for travelers, post COVID-19. Spafax is keeping an eye on how marketing from brands and governments is evolving to meet new consumer demands, with an eye to building upon its own digital transformation and cloud infrastructure. “We are questioning everything at the strategic level to ensure we can hit the market in the right way when it does come back,” Spafax CEO Niall McBain said. The What We’re Made Of series looks at how the aviation industry is tackling challenges brought on by the COVID-19 pandemic.

APEX Media | Related What We're Made Of — APEX Media



Southwest Receives 737 MAX Compensation, CEO Confident in Liquidity Situation

Boeing made an initial payment of $428 million to Southwest as compensation for the grounded 737 MAX for 2019. Southwest CEO Gary Kelly acknowledged that delays to the MAX reentering service are irrelevant now that the vast majority of the airline’s fleet remains grounded. Compensation for losses incurred since January 1, 2020, have not been announced but Kelly expects discussions to continue, reaffirming the copacetic relationship between both companies. Southwest anticipates a year-over-year reduction in flying of 65% this quarter and expects load factors to remain in single digits through May, but CFO Tammy Romo emphasized that its strong balance sheet will allow it to emerge from the coronavirus crisis as “the best prepared US airline both financially and operationally.”

Forbes | Related Southwest says it's best prepared to weather Covid-19 crisis — Travel Weekly



Eros International Merges With STX Filmworks

Indian film studio Eros International announced a merger with STX Filmworks, a Hollywood media company. The new publicly traded company, called Eros STX Global Corporation, will primarily deal with the production and distribution of feature films and episodic content from the US, India and China. Eros STX Global plans on releasing 40 films and over 100 originals of episodic content in 2020. “The combination of our two companies creates the first truly independent media company that deeply integrates the expertise and creative cultures of Hollywood and Bollywood,” said STX CEO Robert Simonds. Eros CEO Kishore Lulla noted that the merger will fuel growth and diversify underlying sources of revenue.

Eros | Related AirAsia and ROKKI Go Bollywood With Eros Now-Branded Microsite — APEX Media



[VIDEO] Hong Kong Airport Introduces Suite of Disinfection Tech

Airport Authority Hong Kong is protecting travelers and staff from COVID-19 with the help of full-body disinfection machines, antimicrobial coatings and cleaning robots. The enclosed disinfection booth, called CLeanTech, is used by staff who take part in public health and quarantine duties. The 40-second sanitizing procedure consists of photocatalysts, nano needles and sanitising spray. Staff are also spraying an invisible coating on all high-touch surfaces, which destroys germs, bacteria and viruses. Finally, autonomous cleaning robots equipped with ultraviolet light sterilizers and air sterilizers are being deployed around-the-clock in restrooms and main areas in the terminal.

Moodie Davitt Report | Related CVG Airport starts use of Avidbots Neo floor-scrubbing robot – Airport Technology



S7 Technics Gains EASA Approval for Speedier Carpet Replacement

S7 Technics will begin manufacturing aircraft carpet with the EASA Form 1 certificate, enabling MRO companies servicing Russian fleets to produce and move stock of the carpets to other S7 Technics facilities, outside of its current base in Novosibirsk, Russia. Aircraft carpet replacement can happen more quickly now, said quality assurance manager Mikhail Golovanov, adding that the demand for EASA Form 1 came from airline representatives. S7 Technics’ production shop manufactures 1,500 carpets a year and is supplied by companies such as Lantal, Anker and Botany Weaving.

Aviation Business News | Related Trenchard Supplies Carpet for Unique Aviation Project – Aircraft Interiors International





Today's #WingletWednesday comes courtesy of an American Airlines Airbus A321neo. Captured by @_kcltaviation_ (via Instagram).

Use #APEXPOTD for the chance to be featured in the APEX Daily Experience newsletter!


> Tweet of the Day

The future of #PaxEx: @CollinsAero's Alexis Hickox says airlines should cater to millennial parents (millennials make up around 25% of the global population) and their alpha children by offering multi-access, multi-device IFEC packages. #FlightPlan @InmarsatGlobal @theAPEXassoc

Stephanie Taylor @sgracetaylor


Association News

Finnair CEO and Execs From AirAsia, easyJet & JAL Will Speak at FTE APEX Virtual Events

Top industry talent is set to appear during the next three FTE/APEX virtual events. Join Finnair CEO Topi Manner, AirAsia COO Javed Malik, JAL VP Akira Mitsumasu, Virgin Atlantic CCO Juha Jarvinen and many other leaders during the next three webinar and pitch sessions. Over 150 airlines and airports already registered for free! Save your spot.


Webinar With US Labor & Employment Lawyers Tomorrow

Kellen’s legal partner, Bracewell law firm, is hosting a webinar to help US employers understand the evolving information and employment issues surrounding the coronavirus pandemic. The event, which will take place from 9:30 a.m. to 10:30 a.m. CT tomorrow, is open to all APEX members. Register to hear the latest information from labor and employment lawyers.


> Quote of the Day

"We imagine things ... that we wouldn't be able to survive, but in fact, we do survive. We have no choice, so we do it."

Joan Didion


Until tomorrow



The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


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