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August 18, 2023



Today's Top Stories


American Airlines Announces New Nonstop European Routes For 2024

American Airlines is launching four new daily nonstop routes to major European cities, marking its largest transatlantic expansion since the pandemic. Starting in May and June 2024, the airline will offer flights from Philadelphia to Copenhagen, Nice, and Naples, and from Dallas-Fort Worth to Barcelona. Additionally, it will reintroduce and expand other routes to Europe and increase the frequency of some existing routes to Latin America and the Caribbean. Tickets for the new European routes will be available from August 20.

Travel + Leisure | Related American Airlines adds new routes and destinations to see the world next summer - American Airlines



Malaysia Airlines Selects Viasat For IFC, Wireless IFE On 737 MAX 8s

Malaysia Airlines has selected Viasat to provide the wireless in-flight entertainment (IFE) system, MHstudio, for its new Boeing 737 MAX 8s. The aircraft will also feature Viasat’s Ka-band in-flight connectivity solution. Installation is underway at Boeing’s Renton factory, with the first delivery due later in August. The new planes will fly routes across Malaysia and Southeast Asia. MHstudio will offer passengers over 500 on-demand entertainment options, including wellness content and personalized shopping experiences.

APEX | Related Malaysia Airlines unveils first 737 Max 8 - Business Traveller



Emirates Makes Bold Bet On Airbus A380 Premium Economy

Emirates is investing up to $2 billion to refresh its Airbus A380 fleet and introduce a new Premium Economy class, reviving the aircraft’s status despite its declining popularity. Although most A380s were parked or scrapped during the COVID-19 pandemic, Emirates has seen a rapid return in demand, now reaching 97% of its 2019 levels. While other airlines have moved towards smaller, fuel-efficient planes, Emirates is capitalizing on passengers’ preference for the spacious A380.

Forbes | Related Emirates Premium Economy shines in first year of full service - BreakingTravelNews



New High Speed Scanners At London City Airport Reduce Security Wait Times

London City Airport (LCY) has successfully implemented new CT scanners in its security area, reducing the security check duration from 7 minutes in 2022 to 3 minutes and 45 seconds. This allows for a 30% increase in passenger processing and a potential 30% reduction in queue times. The scanners also eliminate the 100ml liquid limit, and passengers no longer need to remove liquids and electronics from carry-ons. While LCY has adopted the technology, London Heathrow and Gatwick Airports are yet to implement these next-generation scanners.

Simple Flying | Related Smiths Detection launches dual-view x-ray scanners - Passenger Terminal Today



Cathay Pacific Enhances Its Wellness Dining Proposition

Cathay Pacific is partnering with Hong Kong-based restaurant VEDA by Ovolo to offer a contemporary range of plant-based dishes on selected long-haul flights departing from Hong Kong. Available in premium economy and economy class until June 2024, the new menu includes various appetizers and main dishes inspired by Indian, Thai, and other cuisines. This collaboration aims to enhance the wellness dining options and reflect Cathay Pacific’s values of innovation and progressiveness in airline vegetarian meals.

Business Traveller | Related Cathay Pacific brings customers curated plant-forward culinary delights - Travel Daily Media



Boston Logan Quietly Opened Its International Terminal Expansion

Boston Logan International Airport (BOS) has opened the expansion of its international terminal, adding four new gates and a spacious area for passengers, along with a top-tier Delta Sky Club lounge. Initially intended to add seven gates, the project was scaled down due to budget cuts during the pandemic. The extension is noticeably different from the existing terminal, with modern design features and more natural light. Despite the soft launch, the expansion will increase gate capacity by 33%, aiding the airport as an international gateway to the U.S.

The Points Guy | Related Boston Logan International Airport Quietly Opens New Multi-Million Dollar Facility - Simple Flying



UrbanV Partners With Amazon Web Services To Launch Air Mobility Operating Model

UrbanV, an advanced air mobility company, has chosen Amazon Web Services (AWS) to support the development of electric vertical take-off and landing (eVTOL) vehicle networks. UrbanV will work with AWS to create scalable vertiports for eVTOLs, providing city-center transportation. The first flights are expected in Rome by 2025, with plans to expand to 10 vertiports in Rome and other networks in Venice, Bologna, and the French Riviera. AWS will help automate passenger experience through cloud technology, enhancing the travel experience.

Passenger Terminal Today | Related UrbanV and SITA partner to provide digital solutions for Rome Vertiports - International Airport Review




Today’s picture comes from @spotwithmelvin, showing an Aer Lingus Airbus A321neo aircraft.

Use #APEXPOTD for the chance to be featured in the APEX Daily Experience newsletter!

> Tweet of the Day

Another one with @airvistara ! Flew with UK112 from SIN-PNQ and had another delightful experience. Many thanks to Riya, Preety, Aishwarya and Geeta for exemplary service! #NewFeeling #vistara 💜🤍 VT-TVE #avgeek #cx #paxex Can’t wait for the next Vistara flight ❤️

Harshad @MufcHarshad


Association News

APEX/IFSA Global EXPO Early Bird Discount Ends Friday — Register by 18 August and Save!

APEX/IFSA Global EXPO, co-located with FTE Global, is where the largest gathering of airline executives from around the world come together to network, forge new partnerships, share unique insights, collaborate and meet with the top exhibitors demonstrating the latest innovation and technology. Join us in Los Angeles for the most comprehensive end-to-end airline passenger experience marketplace in the industry from 19-21 September. Don't delay! Save up to $100 on registration with the early bird discounted rate. Registration increases 19 August 2023. Click here for more details.


> Quote of the Day

“American is thrilled to add three new European destinations. New service from Philadelphia and expanded transatlantic service from Chicago and Dallas-Fort Worth will offer customers convenient one-stop access from more than 200 unique destinations across the U.S. to Europe next summer.”

Brian Znotins, American’s Senior VP of Network & Schedule Planning
Read the article


The next newsletter will be out on Monday.



The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit apex.aero for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


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