Apex Daily Experience
No Images? Open in Browser

January 31, 2024



Today's Top Stories


Saudi Arabia Launches Cutting-Edge Air Mobility Initiative

Saudi Arabia’s aviation authority, GACA, has launched an initiative to revolutionize the Kingdom’s air mobility through sustainable technologies. This includes a range of solutions like unmanned aircraft and vertical take-off and landing (VTOL) aircraft, designed to improve efficiency and environmental impact. Tests show promise for easing congestion and improving emergency services, contributing to Saudi Arabia’s net-zero by 2060 goal. The initiative aligns with the 2022 Environmental Sustainability Development Plan in Civil Aviation, setting a regulatory framework to reduce aviation’s environmental impact.

Times Aerospace | Related Saudi Arabia’s air mobility initiative boosts future transport in Mideast – Arab News



APEX TECH 2024 To Feature IFC Deep-Dive Workshop

This year’s APEX TECH event in Los Angeles from 28-29 February will offer delegates looking to take part in an interactive workshop on the topic of in-flight connectivity (IFC) the option to participate in one of three different sessions: “How Do We Measure the Quality of Experience?”, “IFC Technology: Relevance and Readiness of ESAs, SW Defined Modems, and More”, and “Portal or Not: Different Angles on a Seamless Passenger IFC Journey.” APEX CEO Dr. Joe Leader explained, “We are at the precipice of a new dawn in IFC, one that as an association APEX wants to help shape for the maximum benefit of all.”

APEX | Related APEX TECH Unveils Quartet of Interactive Workshops: Ancillary Revenues Spotlight – APEX



RECARO Aircraft Seating Selected For Historic Eve eVTOL Project

RECARO Aircraft Seating has partnered with Eve Air Mobility to provide 75,000 seats for its electric vertical takeoff and landing (eVTOL) aircraft, marking a significant milestone in air transport innovation. Set to start deliveries in Q1 2025, RECARO will supply shipsets of five seats each, emphasizing the importance of collaboration in achieving success in the eVTOL industry. Dr. Mark Hiller highlighted RECARO's expertise in lightweight design, quality, and ergonomics as pivotal to their participation in this pioneering venture.

Inflight | Related RECARO Aircraft Seating takes flight with Eve Air Mobility in historic eVTOL project – Recaro



Hawaiian Airlines Installs Starlink On A321neos With FAA Blessing

Hawaiian Airlines is advancing its inflight connectivity by equipping its Airbus A321neos with SpaceX’s Starlink Aviation system, having secured supplemental type certification from the FAA. This integration marks a significant step towards enhancing passenger experience with high-speed internet access, as Starlink operates via a Low Earth Orbit (LEO) satellite constellation. While the installation on A321neos is underway, STC endeavors for Boeing 737 variants are also being explored. Hawaiian Airlines is set to become the first major carrier to offer Starlink’s advanced connectivity, promising free high-speed internet to all passengers.

Runway Girl Network | Related Qatar Airways mum on install details as it vows complimentary Starlink – Runway Girl Network



Turbotech And Safran Test Hydrogen Turboprop

Safran and Turbotech, in collaboration with Ariane Group, have successfully tested a hydrogen-powered turboprop engine, the TP-R90, marking a pioneering step towards zero-carbon aviation for light aircraft. Conducted northwest of Paris on January 11, this test under the “BeautHyFuel” project—supported by France’s DGAC and part of the nation’s recovery plan—demonstrates the potential of converting existing technologies for eco-friendly solutions. The project, leveraging Ariane’s expertise, plans next to integrate a cryogenic liquid storage system to simulate real-world hydrogen fuel usage in planes.

Airport Technology | Related Turbotech and Safran test first hydrogen turboprop for light aircraft – Safran



Air Canada Introduces New Measures For Customers With Disabilities

Air Canada has introduced the Hidden Disabilities Sunflower program, a first in North America, aimed at assisting customers with non-visible disabilities like autism, enhancing the travel experience for the 1.3 million accessibility requests they receive annually. Alongside this initiative, Air Canada established a Customer Accessibility Advisory Committee to guide its three-year accessibility plan, comprising members with disabilities from Canadian accessibility groups. The program uses a sunflower lanyard to discreetly indicate that a customer may need extra assistance, which is recognized and supported by trained Air Canada staff at check-in counters and on all flights.

Travel Daily News | Related Air Canada Works To Make Flying Better For Pax With Hidden Disabilities – TravelPulse



Billy Bishop Toronto City Airport Opens Hip-hop Photography Exhibit

Billy Bishop Toronto City Airport, in collaboration with photographer Ajani Charles, presents Project T-Dot, the airport’s largest art exhibit to date, showcasing Toronto’s vibrant hip-hop culture. This extensive display, featuring 60 large photographic panels and an interactive touchscreen, offers travelers a deep dive into the city’s hip-hop history and community. Running throughout 2024, the exhibit encourages visitor interaction via social media with #projecttdot, highlighting notable figures like Drake, The Weeknd, and many others influential in the hip-hop scene.

Passenger Terminal Today | Related Orlando International Airport unveils plane spotting photos in art exhibition – International Airport Review




Today’s picture comes from @aviationdylan, showing a Lufthansa Boeing 787-9 aircraft.

Use #APEXPOTD for the chance to be featured in the APEX Daily Experience newsletter!

> Tweet of the Day

Watching Only Up with my 13-year old daughter, we found ourselves wanting to learn more about opportunities in ATC — a sign that this documentary resonates with different age groups, and perhaps that an ATC-focused deep dive sequel would be appreciated. #PaxEx #avgeek #aviation

Becca A @BeccaAlkema


Association News

Shop the Online APEX Merchandise Store

It’s almost Valentine’s Day. Share the love by surprising your colleagues and team with thoughtful gifts from the APEX Store. It's the perfect way to express your appreciation and support for our wonderful APEX community. Start spreading the love – Start Shopping today!


APEX TECH | 28-29 February 2024 | Los Angeles, CA, USA

Come embark on a journey to explore the latest advancements and innovations in the world of Inflight Connectivity, Media Content and Supply Chain, Data Capture and Intelligence, and Ancillary and Passenger Experience Use. Join us at 2024 APEX TECH, 28-29 February, in Los Angeles, CA, and learn from and network with airlines and service providers. Registration is now open!


Delta Air Lines’ Ekrem Dimbiloglu to join us at APEX TECH

We’re delighted Ekrem Dimbiloglu will be joining us at APEX TECH. He is Delta Air Lines’ Managing Director of Customer Experience. Find out more about Ekrem’s work on Delta SYNC in this insightful interview he did with NPR.


> Quote of the Day

“We’re not just building a new mode of transportation; we’re creating the backbone for the next era of economic and social development in Saudi Arabia.”

Captain Sulaiman bin Saleh Al-Muhaimidi, GACA VP of Aviation Safety & Environmental Sustainability
Read the article


The next newsletter will be out tomorrow.



The Airline Passenger Experience Association (APEX) encompasses a network of airlines, businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience, from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and in-flight dining. Visit apex.aero for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.


Connect with APEX


You have received this email because you are subscribed to this newsletter from apex.aero.

Change email frequency | Unsubscribe

Airline Passenger Experience Association (APEX) | 355 Lexington Avenue, 15th Floor | New York | NY | 10017

©Airline Passenger Experience Association (APEX) 2024. All rights reserved.