Air Europa to Launch wIFE From Lufthansa Systems, Lufthansa Technik and Epteca
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Starting in 2018, Spanish airline Air Europa will offer its passengers a wireless in-flight entertainment (IFE) system developed in collaboration with Lufthansa Systems, Lufthansa Technik and contextual marketing agency Epteca. The solution is based on BoardConnect 5.0 digital platform, and will integrate Epteca’s own travel platform, designed to create targeted ancillary revenue opportunities for airlines. The IFE system will be rolled out across Air Europa’s fleet of 15 Boeing 737s and 11 Embraer 195s.
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“Product differentiation and personalized services are becoming increasingly important when it comes to offering passengers a unique onboard experience,” said Alexis Capdevila, in-flight entertainment manager at Air Europa. “The open architecture of the digital BoardConnect platform and seamless integration with Epteca personalized ancillary offerings makes it exactly the right choice for us.”
“Product differentiation and personalized services are becoming increasingly important when it comes to offering passengers a unique onboard experience.” €” Alexis Capdevila, Air Europa
The mobile streaming unit (MSU) will be stored in the overhead storage compartments of aircraft and further secured with Lufthansa Technik’s Power & Safe solution, a locked safe which is connected to a power supply to prevent unwanted access to the MSU, meanwhile removing the need for unnecessary battery exchanges.
“We are confident about this concept, which combines the benefits of both a portable and an installed IFE solution,” said Jan-Peter Gaense, director of Project and Certification at Lufthansa Systems. “Flexible IFE systems are the future for the low-cost sector and on short- and medium-haul routes in particular.”
Two additional carriers have selected BoardConnect, one of which is currently implementing the classic IFE solution and will announce the Go-Live later this year. The other airline is about to finalize the Go-Live planning with BoardConnect Portable. Its name will be announced in the coming weeks.