From humanoid customer service bots to crewmember skills and tools of the trade, we bring you the December/January issue of APEX Experience magazine. In it you’ll find the ultimate passenger experience care package – complete with a wheelchair user’s firsthand… Read more
APEX Insight: What will Mobility as a Service (MaaS) mean for the airline industry? Today, MaaS may only reach as far as ride-hailing services like Uber and Lyft, but as technology advances, more methods of transportation may operate using a subscription-based service;… Read more
Disrupting Travel Disruption: Can Switchfly’s IROP Solution Help Airlines Turn Crises Into Opportunity?
APEX Insight: Crowded airports, tight schedules, long journeys and an increased likelihood of flight cancellations, mean air travel disruption during the holiday season can fray tempers. Switchfly developed its Airline IROP Management solution with the aim of turning what many… Read more
APEX Insight: Engaging prospective customers in interactive storytelling experiences around a brand makes them more likely to purchase its products, and Gruppo Campari Global Travel Retail is proving the airport is a great place to do so. Alcohol brands love… Read more
APEX Insight: The principle of using “digital twins” for modeling during program research and development is hardly new, but advances in computing mean we can use them to develop better aircraft and deliver better passenger experience at lower cost. At… Read more
APEX Insight: Understanding blockchain may be the greatest barrier to its adoption, but increased transparency, security and simplicity are in store once you do. Cryptocurrencies such as Bitcoin are rapidly gaining popularity, and blockchain, the technology behind them, promises several exciting… Read more
APEX Insight: Robots, like machines, were designed to perform repetitive tasks, but as they evolve, so does their understanding of humans – and our understanding of them. We tend to think of machines and humans as opposites, unlikely bedfellows at best…. Read more