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Rethinking How We Measure Seats, Using “Seat Space”
January 28, 2020  | Written by Caroline Ku
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Every year, APEX/IFSA assembles a Board of Governors to identify key priorities for the association. In 2018, one of these was to explore new standards to more accurately measure seat space and comfort. During the unveiling of Spirit Airlines’ redesigned Big Front Seats at APEX EXPO last year, the airline’s president and CEO, Ted Christie, […]

The Holidaymaker: Who was Thomas Cook?
 | Written by Jasmin Legatos
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When British tour operator and airline Thomas Cook collapsed at the end of September, it signaled the end of an era in leisure travel, but the history of the brand with humble roots lives on. By the time family-owned Thomas Cook & Son was sold to Wagons-Lits in 1928, the British travel firm was already […]

Stellar Entertainment’s Original Audio Productions Continue to Be a Hit, After 46 Years
 | Written by Caroline Ku
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Forty-six years after Stellar Entertainment launched, original audio content for airlines remains a staple of the company’s productions. On any given day, Stellar Entertainment’s Kuala Lumpur and Sydney offices are buzzing with activity, but you wouldn’t hear a peep if you happened to be wandering through the halls of its buildings. You might find a […]

APEX in Profile: Shawn Xuewu Wang
 | Written by Caroline Ku
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Shawn leads Data Labs, the innovation accelerator and incubator for all of China Eastern Airlines’ business fields. He is currently building a data ecosystem that draws information from customer touchpoints with the help of machine learning, natural language processing and other digital technologies. He won International Data Corporation’s Leader of Information and Data Transformation in […]

APEX in Profile: Sarah Eales
 | Written by Caroline Ku
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Sarah is a passionate gamer and esports advocate with the goal of modernizing the in-flight gaming experience. She started at Panasonic Avionics as an intern and has led the development of the company’s first in-flight gaming and esports strategy. Fast Facts: Location: SNA Now listening to: Hello Internet podcast Last Internet search: “Xbox 2020 release […]

Moving Past Plastic: PriestmanGoode Believes a Sustainable Future is a Varied One
 | Written by Stephanie Taylor
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On a long-haul flight, each passenger creates an average of 1.1 pounds of single-use plastic waste. PriestmanGoode is challenging airlines and passengers to help bring that number down. The average yearly plastic waste from travel-size toiletries in the UK weighs as much as seven Boeing 777 airplanes. PriestmanGoode’s ongoing exhibition at London’s Design Museum, which looks at how to minimize waste in air travel, is peppered […]