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Joshua Kupietzky

Joshua Kupietzky is Editor-in-Chief of APEX Insights, where he covers the people, companies, technologies, and ideas shaping the future of the airline industry.

Kupietzky has built experience across several sides of aviation, including airline strategy, passenger experience, product development, consulting, data analysis, and journalism. He previously worked at a leading Middle East airline and, most recently, worked in passenger experience with one of the U.S. Big Three, gaining exposure in areas including revenue management, operations, premium products, lounges, customer recovery, commercial strategy, and data-driven decision-making.

Additionally, Kupietzky works across APEX Insights research and consulting projects, analyzing passenger, airline, market, and industry data to identify trends and develop actionable insights. His work has included projects focused on airline products, passenger experience, competitive positioning, product strategy, and broader industry trends, working closely with airlines and aviation companies around the world.

In January 2021, Kupietzky launched Frequent Flyers News, publishing original reporting and commentary on developments across the airline industry from individual routes to broader market trends. Through his reporting, he has interviewed some of the biggest names in aviation and business, including former American Airlines Chairman and CEO Doug Parker, Southwest Airlines President and CEO Bob Jordan, Virgin Group founder Sir Richard Branson, and American Airlines CEO Robert Isom.

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  • Aircraft Interiors

Spirit Airlines Unveils Updated Go Comfy Seating Option

  • Airport Experience

At FTE World Innovation Summit, British Airways Announces Doubling of On-Time Performance Through AI and £7 Billion Transformation

  • Aircraft Interiors

Safran to Equip 60 Flynas A320neos with Z200 Seats

  • Inflight Service

SAS Announces New Approach to In-Flight Dining: Flavors by SAS

  • Thought Leadership & Brand

AA’s Redesigned Mobile App Focuses Heavily on Personalization

  • Aircraft Interiors

Aer Lingus Installs Recaro’s R3 Seats on its First A321XLR

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