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Joshua Kupietzky

Joshua Kupietzky is Editor-in-Chief of APEX Insights, where he covers the people, companies, technologies, and ideas shaping the future of the airline industry.

Kupietzky has built experience across several sides of aviation, including airline strategy, passenger experience, product development, consulting, data analysis, and journalism. He previously worked at a leading Middle East airline and, most recently, worked in passenger experience with one of the U.S. Big Three, gaining exposure in areas including revenue management, operations, premium products, lounges, customer recovery, commercial strategy, and data-driven decision-making.

Additionally, Kupietzky works across APEX Insights research and consulting projects, analyzing passenger, airline, market, and industry data to identify trends and develop actionable insights. His work has included projects focused on airline products, passenger experience, competitive positioning, product strategy, and broader industry trends, working closely with airlines and aviation companies around the world.

In January 2021, Kupietzky launched Frequent Flyers News, publishing original reporting and commentary on developments across the airline industry from individual routes to broader market trends. Through his reporting, he has interviewed some of the biggest names in aviation and business, including former American Airlines Chairman and CEO Doug Parker, Southwest Airlines President and CEO Bob Jordan, Virgin Group founder Sir Richard Branson, and American Airlines CEO Robert Isom.

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AIX 2025: Thompson Aero Seating to Provide Business-Class Seats for THAI’s A321neos; China Southern to Launch its VantageXL+ Product

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AIX 2025: IdeaNova and SPI Showcase Two New Connected Cabin Solutions

  • Entertainment & Connectivity

CJ ENM Brings K-Dramas to Emirates’ IFE

  • Entertainment & Connectivity

Cathay Pacific’s State-of-the-Art IFE Interface Takes Personalization to New Heights

  • Inflight Service

The Solution to Mitigating In-Flight Turbulence

  • Entertainment & Connectivity

Anuvu Partners with Headspace to Bring Mindful Content Inflight

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