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APEX Survey Insights: What Passengers Get Up to at 35,000 Feet
October 21, 2014  | Written by APEX Staff
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2014 marked the launch of the APEX State of the Air Passenger Experience Program, an initiative which periodically surveys flyers to gain valuable insights into passenger wants, preferences and behaviors. Over the next few weeks, we’ll be reporting on the survey’s key findings. In this edition of APEX Survey Insights we take a closer look at how passengers […]

APEX Exclusive: Q&A With Mallard Air
October 20, 2014  | Written by APEX Staff
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Following our round-up last week on the best of faux airlines, including BLAH Airlines and Mallard Air, we received this feedback via Twitter: We call on our loyal #MallardHeads to share your REAL experiences with @theAPEXassoc. Let’s show them who’s real! €” Mallard Air (@MallardAir) October 17, 2014 @theAPEXassoc I have checked with the higher ups […]

Spotlight on India: Growth in an Emerging Market
 | Written by Jessica Sammut
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Photo: Airbus IndiGo announced last Wednesday their plans to buy 250 Airbus A320neo aircraft. The deal with IndiGo is a huge boost for Airbus, given that just last month, they were lagging behind Boeing in sales with 791 net orders versus Boeing’s 1,000 heading into Q4. The deal will go down in history as the largest-ever single order […]

APEX Exclusive: Q&A With Mallard Air
 | Written by APEX Staff
Author Photo

Following our round-up last week on the best of faux airlines, including BLAH Airlines and Mallard Air, we received this feedback via Twitter: We call on our loyal #MallardHeads to share your REAL experiences with @theAPEXassoc. Let’s show them who’s real! €” Mallard Air (@MallardAir) October 17, 2014 @theAPEXassoc I have checked with the higher ups […]

EXPO in Media: Connectivity & APEX Passenger Survey Dominate Headlines
October 17, 2014  | Written by APEX Staff
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In the weeks since our latest annual APEX/IFSA EXPO, held this year in sunny Anaheim, CA, we’ve been keeping our eye on some of the news around the event. Here’s some nuggets of insight from key media around the world: The LA Times was impressed with innovations in how compromises are being made between embedded seat-back systems […]

EXPO in Media: Connectivity & APEX Passenger Survey Dominate Headlines
 | Written by APEX Staff
Author Photo

In the weeks since our latest annual APEX/IFSA EXPO, held this year in sunny Anaheim, CA, we’ve been keeping our eye on some of the news around the event. Here’s some nuggets of insight from key media around the world: The LA Times was impressed with innovations in how compromises are being made between embedded seat-back systems […]

The Buzz Around BLAH Airlines
October 16, 2014  | Written by Jessica Sammut
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The media is buzzing with news around Virgin America’s marketing spoof, BLAH Airlines, a fabricated airline with a very elaborate website which includes a live chat feature with a helpful representative named Sheri. Virgin also launched a 6-hour-long campaign video yesterday entitled “Have you been flying BLAH airlines?” which, the last time we checked, had over 100,000 views […]

Airlines Talk Shop at Skift Global Forum
October 14, 2014  | Written by Jessica Sammut
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The airline industry was well represented at Skift Global Forum with top executives from American Airlines, Southwest Airlines, and JetBlue, along with Fred Reid, founding CEO of Virgin America and seat design specialist Ben Orson of JPA Design Studio. Each brought unique insights to the stage, and discussion moderator, Henry Harteveldt, tactfully lead post-presentation conversation. […]

Minimalist Maps
 | Written by Katie Sehl
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In 1933, Henry Charles Beck (known by most as Harry Beck) revolutionized cartographic aesthetics with his minimalist, electric-circuit-inspired rendering of the London Tube, a style that he referred to as “the diagram.” Beck’s map ignored everything above the tunnels except for the Thames River, based on the idea that unnecessary topographical features impeded the map’s […]