Gate Delivery: The Companies Serving Passengers in a Hurry

APEX Insight: In a hurry? Airport delivery services are at travelers’ beck and call. The fast-growing popularity of Deliveroo and foodora is a trend that’s also playing out in airport terminals. FooGo and AtYourGate are two companies that have spotted opportunities at opposite sides of the world to cater to passengers in a rush. Travelers who are […]

Home Away From Home: Trends in Airplane Cabin Design

APEX Insight: When passengers climb aboard, airlines hope the textile choices remind them of home. Think of the airplane cabin as a home away from home. That’s the effect airlines are trying to create with fabric and other furnishings, according to design experts. Jonny Clark, founder of TheDesignAir, a website that covers product and design […]

APEX Media Spotlight: Electronics Ban

APEX Insight: APEX Media Spotlight gathers different perspectives on a passenger experience announcement, product launch or issue from top industry sources. In this installment, we highlight the media’s reactions to the Trump administration’s carry-on electronics ban. The United States’ cabin ban on electronic devices larger than a cellphone on flights from 10 airports in eight […]

Electronic Devices Ban & A Dissolving Airline Brand: APEX Daily Experience Week in Review

Here are the most-read stories from this week’s APEX Daily Experience newsletters. To receive breaking passenger experience industry news in your inbox on a daily basis, subscribe here.  Trump Administration Restricts Electronic Devices on Flights From 10 Middle Eastern Airports THE NEW YORK TIMES | MARCH 21, 2017 Passengers flying to the US with foreign airlines from 10 airports across eight Muslim-majority […]

Leather’s Double Duty: In-Flight Luxury (And Utility)

APEX Insight: On the one side, leather is luxurious. On the other, it’s utilitarian. Many airlines see cowhide as the natural choice of material in first-class and premium seating. But despite being synonymous with high-living, leather is also an economical and practical upholstery choice. Passengers walking through the first- and business-class cabins of the world’s airlines […]

Electronic Devices Ban & A Dissolving Airline Brand: APEX Daily Experience Week in Review

Here are the most-read stories from this week’s APEX Daily Experience newsletters. To receive breaking passenger experience industry news in your inbox on a daily basis, subscribe here.  Trump Administration Restricts Electronic Devices on Flights From 10 Middle Eastern Airports THE NEW YORK TIMES | MARCH 21, 2017 Passengers flying to the US with foreign airlines from 10 airports across eight Muslim-majority […]

Molon Labe Rethinks the Middle Seat With Staggered Seating Options

APEX Insight: Most passengers prefer aisle or window seats, but new ideas from Molon Labe may bring the middle seat into favor. The company is close to announcing the launch customer for its short-haul Side-Slip Seat and a prototype of the long-haul Stagger Seat is expected to be unveiled at Aircraft Interiors Expo in April. No one likes getting […]

7.2 April/May Issue

Settle into the April/May issue of APEX Experience magazine and learn about the seats and services that shape comfort for air travelers. For some it’s about aisle access, for others it’s family-first boarding. The definitions of “just right” are different for every passenger. APEX Members can opt in to receive a print copy of APEX Experience […]

Brand Anew: Southwest’s Heartfelt Redesign

APEX Insight: Every airline logo tells a story. Deciphering its narrative is key to relaunching the brand. In this section of the multipart feature, we look at how Southwest transplants a universal symbol into the core of its brand. The line between logo, icon and emoji has become ever more blurry, and for Southwest Airlines, that’s […]