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Etihad Backs Washington’s Caps, Wizards and Mystics in Monumental Partnership
May 12, 2015  | Written by Katie Sehl
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Washington sports fans may have something new to cheer about. In a monumental partnership announced today, May 11, 2015, Etihad Airways has signed a legacy agreement with Monumental Sports & Entertainment that will see the airline as the exclusive partner of the NHL’s Washington Capitals, the NBA’s Washington Wizards and the Washington Mystics of the […]

Improving Media Accessibility: Closed Captioning & Audio Descriptions
 | Written by Howard Slutsken
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The implementation of Closed Captioning in in-flight entertainment (IFE) systems continues to be a major focus of APEX. Bryan Rusenko, APEX Technical Director, provided an update on the Association’s efforts at APEX TECH in Universal City, CA. With the US Department of Transportation (DOT) having experienced a delay in developing the relevant rules, it is now […]

4K & Next Stages: What’s Next in IFE Display?
 | Written by Jessica Sammut
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Ask any techy to tell you about the latest technology in screen resolution today and the conversation will likely revolve around 4K and Ultra High Definition (UHD) technologies. In a session at APEX TECH Conference Universal City, California Larry Iboshi, Imagik International examined how this emerging tech could influence in-flight entertainment (IFE) and factors airlines should consider as they look to the future of IFEC and screen […]

American Airlines Amps Up Its In-Flight Entertainment
 | Written by Marisa Garcia
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American Airlines has announced that it will add streaming video on more than 200 additional aircraft in its domestic mainline fleet. The airline’s American Spotlight streaming service will be extended to its fleet of Airbus A319s, A320s and A321s. American has already equipped more than 500 aircraft with embedded seatback systems and American Spotlight streaming […]

Well Spoken
May 8, 2015  | Written by Jenn Wint
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This article originally appeared in The Culture Issue of APEX Experience. So often it’s not just the words we choose that affect how we’re perceived by the world, but how we use them. Tonal or contextual elements are woven into a brand’s culture and influence more than marketing material. Language can determine how employees – or […]

Fad Nauseam
 | Written by Katie Sehl
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This article originally appeared in The Culture Issue of APEX Experience. The dawn of the Internet facilitated many things – the resurgence of cats as a species, a new digital mode of commerce and a forum for a lesser-known group of collectors, collectivity known as “baggists.” If you look baggist up in the dictionary, oddly enough, you won’t find […]

In Conversation: APEX TECH Preview with Diane Johnson
 | Written by Howard Slutsken
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Diane Johnson Chief Executive Officer Descriptive Video Works Diane Johnson is chief executive officer and owner of Vancouver, BC-based Descriptive Video Works, a pioneering and world-leading producer of audio description for television and movies. A passionate advocate for the blind and partially-sighted, she is committed to providing broad media access and a shared entertainment experience for all individuals. […]

3-D Printed Parts on Airplanes Are Just the Beginning of a Movement
 | Written by Caroline Ku
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A record-breaking number of 1,000 aircraft parts were 3-D printed out of plastic allowing Airbus to cut production time and make the deadline on the delivery of their first Airbus A350 XWB that launched with Qatar Airways in December 2014. Instead of milling the parts from metal, Stratasys Additive Manufacturing forged them out of ULTEM„¢ 9085, a FST (flame, smoke and toxicity) compliant resin that is certified […]

Passenger Choice Awards: Throwback with Ethiopian Airlines
May 7, 2015  | Written by APEX Staff
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Nigusu Worku Wordofa Regional Director – Americas Ethiopian Airlines What has the Passenger Choice Award for “Best in Region: Africa 2014” meant to the Ethiopian Airlines brand? For Ethiopian Airlines, the Passenger Choice Award for “Best in Africa” meant a real vote of confidence by our customers and their fidelity to the Ethiopian brand. It […]