A Breakthrough in Branded Content Revenue: JetBlue brings Old-School IFE to its Fly-Fi IFC

What better travel companion than a book?  A diary, if you’re Oscar Wilde, a juicy best-seller for the rest of us. Now HarperCollins brings the best of its authors to JetBlue’s Fly-Hub, the airline’s new content distribution platform. There are myriad opportunities for airlines to bring custom branded content to IFE, and its potential returns […]

The Ho Ho Holidays Take Off for Airlines

When December hits, the “warm and fuzzies” are amplified, the season of giving has arrived. Charitable donations soar during the Christmas season and many brands take the opportunity to share the ways they make a positive difference to customers and communities. Many initiatives are heartfelt or clever, and a few are even life changing. Air […]

Collectible Kitsch

Airlines are turning to silk sleepwear, alcochol-filled  ceramic vases and other limited-edition souvenirs to leave a lasting impression on their premium passengers. Click here for the full story.  

SkyMall Was There

To celebrate SkyMall’s 25th birthday, APEX Experience publisher Al St. Germain recounts how the catalog has impacted his traveling life…and reveals his shocking secret. Click here for the full story.  

Smooth Operators

APEX Experience contributor Samantha Shankman looks at the technological advancements that are making the security process at airports a lot more seamless for passengers . Click here for the full story.

A Plane A Part

APEX contributor Maryann Simson discovers the world of repurposed aircraft parts and gives us an in-depth look at the upcycling initiatives of design firms MotoArt and Fallen Furniture. Click here for the full story.