>  News Articles
News Articles

APEX Joins Aviation Coalition Pressing Congress to Fund $30 Billion Modern Skies Act
September 30, 2026  | Written by APEX Staff
Author Photo

WASHINGTON, D.C. – APEX joined airline leaders and aviation manufacturers in pressing Congress to fund the Modern Skies Act, a proposed $30 billion investment designed to modernize America’s air traffic control systems, upgrade aviation infrastructure, and improve the reliability of the passenger journey. Coalition support followed the unveiling of the legislation by U.S. Department of […]

American Airlines Expands Passenger Experience Investment Across Seats, Lounges, Dining and Amenities
 | Written by Joshua Kupietzky
Author Photo

American Airlines continues to invest across the passenger journey, from its new Flagship Preferred Suite and upgraded onboard technology to food and beverage, lounges, and amenities. That strategy came into focus at IFSA Global Expo 2026, where APEX CEO Dr. Joe Leader spoke with American Airlines Senior Vice President of Customer Experience Design and Strategy […]

APEX FTE EXPO 2026: Telesat Champions Multi-Orbit IFC as Means to Consistent Service
 | Written by Joshua Kupietzky
Author Photo

Telesat Vice President of Aviation Philippe Schleret explains how multi-orbit connectivity, which offers increased reliability and flexibility, will shape the next generation of inflight Wi-Fi ahead of the company’s attendance at APEX FTE EXPO in Singapore from November 18-19, 2026. You can register for the event here. Telesat believes the success of inflight connectivity (IFC) […]

Alaska Airlines Details New Aurora Lounge for Long-Haul Business Class
September 29, 2026  | Written by Joshua Kupietzky
Author Photo

Alaska Airlines will open a new 200-seat Aurora Lounge in Seattle in late 2027, giving long-haul Business-Class passengers a dedicated space with made-to-order dining, tableside service, private shower suites, wellness spaces, and a premium bar. During Alaska Air Group’s 2026 Investor Day in Seattle, the airline shared new details about the lounge, including plans to […]

American Airlines Refreshes Flagship and Admirals Club Menus for Fall
 | Written by Aarthi Srinivasan
Author Photo

American Airlines is refreshing its premium lounge experience this fall with a new lineup of seasonal dishes across its Flagship and Admirals Club lounges. The airport-specific menus introduce regionally inspired meals and customizable options, from Florida snapper ceviche in Miami to a build-your-own barbacoa taco bar at several Admirals Club locations. The update continues American’s […]

Alaska Air Group Brings Embedded IFE to Single-Aisle Boeing 737 MAX 10
 | Written by Joshua Kupietzky
Author Photo

Alaska Airlines will bring seatback in-flight entertainment (IFE) to its new premium Boeing 737 MAX 10 aircraft, giving Aurora Suites and Premium Reserve passengers embedded screens alongside free Starlink Wi-Fi. Main Cabin passengers will use their own devices with Starlink when the aircraft enters service, but Alaska executives left the door open to adding seatback […]

Alaska Airlines and Hawaiian Airlines Unveil Aurora, Leihōkū, and New Premium Reserve Cabin
 | Written by Joshua Kupietzky
Author Photo

Alaska Airlines and Hawaiian Airlines have unveiled new premium products across their fleets during Alaska Air Group’s 2026 Investor Day in Seattle, including Aurora and Leihōkū Suites and a new Premium Reserve cabin. Beginning in 2028, Alaska will bring lie-flat Aurora Suites to at least 25 Boeing 737-10 MAX aircraft and its Boeing 787 fleet, […]

APEX FTE EXPO 2026: CineSend Looks to Cloud Connectivity to Reshape IFE
September 28, 2026  | Written by Joshua Kupietzky
Author Photo

As CineSend celebrates its 10th anniversary in 2026, the media technology company expects connectivity and cloud-based delivery to change how airlines manage and deliver in-flight entertainment (IFE). Since entering the aviation market about five years ago, CineSend has worked to move traditional IFE processes into the cloud and make them faster and easier to manage. […]

APEX FTE EXPO 2026: VIBEQUEST Brings a New Approach to Economy Class Comfort
September 25, 2026  | Written by Joshua Kupietzky
Author Photo

VIBEQUEST is bringing its premium portable seat overlay to APEX FTE EXPO in Singapore, where attendees will have the chance to try the product through live demonstrations. Designed primarily for Economy and Premium Economy passengers, the overlay focuses on overall comfort, lumbar support, and sleep while working with the existing aircraft seat, with no aircraft […]

Vietjet Partners With Starlink to Bring Free High-Speed Wi-Fi Across Global Network
 | Written by Joshua Kupietzky
Author Photo

Vietjet has signed an agreement with Starlink to bring free, high-speed Wi-Fi across its domestic and international network. The airline plans to install Starlink on 120 aircraft, including 100 Airbus A321 and Boeing 737 aircraft and 20 Airbus A330s, before adding the service to future aircraft deliveries. The rollout will give passengers access to streaming, […]