Welcome to APEX

Your Hub for Passenger Experience News

The 6.3 June/July Issue of APEX Experience is now available! Access the full issue online.

Click here to register for APEX EXPO, taking place in Singapore from October 24-27, 2016.
Screen Capture

APEX Experience: Latest Issue

In this issue, colored LEDs, YouTube and TV box sets entertain us en route to summer destinations. At the airport, beacons beckon and GPS ensures luggage doesn’t get lost. Opting for a staycation? Travel vicariously to Italy to taste United’s… Read more

Sea to Sky: Airlines Serve Ocean Fare In the Air

APEX Insight: Airlines are creating innovative opportunities to showcase seafood on their in-flight menus. From personal tins of Calvisius caviar in international first class on Singapore, Lufthansa, and Cathay Pacific to lobster macaroni and cheese on United’s new Polaris business class product, there now… Read more

Low-Cost Carriers Bundle Up to Tap the Full-Service Market

APEX Insight: Budget carriers are beginning to broaden their reach with packages that deliver a full-service experience, and flag carriers have long tried to match the success of their low-cost competitors with the introduction of lower-than-economy fares. When will their efforts… Read more

allgenedersign

Transgender Rights and the Airline Passenger Experience

APEX Insight: Although transgender rights are having an unprecedented moment of visibility in the media, legislature that protects these rights is still catching up. While the TSA has stopped using the word “anomaly” to describe transgender travelers and two major American… Read more

Customized IFE Destination Guides Arrive on Eurowings

APEX Insight: PXCom has partnered with ArrivalGuides to offer customized destination content across Eurowings’ BYOD IFE system. The multimedia experience allows passengers to research hundreds of destinations, while airlines and IFE providers gain deeper insight into the needs and wants of travelers. On… Read more